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Mycon

Senior Martech and CRM Analyst

Mycon

As a CRM Analyst at Mycon, develop data-driven strategies for lead management and customer relationships. Collaborate with marketing to enhance sales funnel efficiency.

Posted 6/16/2026full-timeSão Paulo • 🇧🇷 BrazilSeniorWebsite

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Hard Skills
data analysisCRM metricslead qualificationcampaign executionautomated engagement journeyscustomer lifecycle alignment
Soft Skills
analytical skillsdecision makingtask managementcollaborationadaptability
Tools & Technologies
MarTech architectureCDPsInsider platform
Industry Keywords
customer behavioral datanurture flowsonline sales funnel

About the role

Key responsibilities & impact
  • Generate insights through analysis of lead and customer behavioral data.
  • Develop strategies of action using key CRM metrics.
  • Plan, execute and monitor campaigns, personalized relationship journeys (nurture flows) and standard CRM activities.

Requirements

What you’ll need
  • Analytical skills to manipulate, process and interpret data and make decisions based on those insights.
  • Experience with MarTech architecture and working with CDPs — familiarity with the Insider platform is a plus.
  • Solid experience across CRM responsibilities, especially in lead qualification and progression through the online sales funnel.
  • Ability to work autonomously—making decisions and managing tasks—as well as collaboratively in squads, in a fast-paced, dynamic environment.
  • Experience creating and managing automated, personalized relationship/engagement journeys, with demonstrated depth in aligning them to the acquisition/customer lifecycle.

Benefits

Comp & perks
  • Flexible Meal/Food Allowance - Swille card;
  • Medical insurance;
  • Dental insurance;
  • Life insurance;
  • Home office allowance;
  • Transportation voucher;
  • Birthday day off;
  • TotalPass;
  • Vittude;
  • Consortium Professional Day benefit;
  • 0% fee on our products (employees only);
  • PPR (performance-based profit sharing) — according to goals set in the annual program;
  • Partnership with an educational institution offering discounts for postgraduate courses;
  • Access to Udemy Business after 6 months — 100% company-paid;
  • Partnership with Sesc.