Senior Account Manager, Performance Marketing

MVR Digital

Senior Account Manager guiding performance marketing strategy for premium DTC and e-commerce brands. Owning client relationships, cross-channel analysis, and seven-figure budget recommendations.

Posted 8/17/2026full-timeRemote • 🇨🇦 CanadaSenior💰 $7,000 - $9,000 per monthWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in managing performance marketing campaigns with a focus on cross-channel media strategies, budget allocation, and data-driven insights. Proven ability to lead client relationships and navigate complex conversations while optimizing marketing performance and aligning with business objectives.

Highest-signal resume keywords

Performance Marketing ManagementGoogle Ads ExpertiseCross-Channel AttributionClient Relationship ManagementE-Commerce Experience

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Google AdsMeta AdsTikTok AdsGA4Looker StudioAttribution AnalysisBudget ManagementData InterpretationShopify DiagnosticsPerformance Optimization

Soft Skills

Strategic ThinkingProblem SolvingCommunicationTrust BuildingCollaboration

Tools & Technologies

Google Performance MaxLooker StudioMeta ASCTikTok Spark Ads

Industry Keywords

DTCE-CommerceLuxury MarketingAgency ExperienceClient Strategy

Tech Stack

Tools & technologies

Spark

About the role

Key responsibilities & impact

Own client relationships from strategy to execution for 1 to 3 major accounts
Lead weekly performance calls with founders, CMOs, and marketing directors
Develop cross-channel media strategies across Meta, Google, TikTok, CTV, and email
Make budget allocation recommendations based on attribution analysis and conversion data
Identify real performance problems versus normal variance and proactively bring solutions
Challenge client assumptions when data supports a better approach
Translate attribution data into clear, actionable business insights
Navigate conversations about underperformance, budget reallocation, and flawed test setups
Monitor cross-channel performance and identify optimization opportunities
Connect marketing performance to revenue, CAC payback, and LTV
Coordinate with media buyers to translate strategy into implementation
Partner with the creative team on testing roadmaps and asset development
Manage project timelines across creative production, web development, and campaign launches
Align agency operations with client business direction
Keep multiple priorities moving across distributed teams

Requirements

What you’ll need

5+ years managing performance marketing campaigns or client accounts with strategic responsibility
Direct hands-on experience with Google Ads, including Search, Shopping, Performance Max, and Demand Gen
Ability to discuss Google Ads structure, strategy, and diagnostics
Working knowledge of Meta Ads and TikTok Ads sufficient to lead client conversations
Fluency in GA4, Looker Studio, and cross-channel attribution
Ability to critically read reports and identify anomalies
Experience with accounts spending $100K+ monthly, or equivalent budget-management complexity
Agency background strongly preferred, or in-house experience with external partners or executive stakeholders in a strategic capacity
Proven ability to navigate difficult conversations and maintain trust when delivering hard truths
DTC or e-commerce experience required
Premium or luxury vertical experience strongly preferred
Comfortable working in remote, async environments with distributed teams
Ability to explain Google Performance Max structures, asset group logic, audience signals, feed health, and branded contamination
Ability to diagnose common Shopify feed and Merchant Center issues
Understanding of Search, Shopping, Performance Max, and Demand Gen use cases
Ability to critically interpret GA4 and Looker Studio reports, attribution windows, conversion lag, and platform reporting differences
Understanding of MER, blended CAC, and incrementality
Working knowledge of Meta ASC scaling and TikTok Spark Ads

Benefits

Comp & perks

Paid time off
Paid holidays
Professional development support
Bonus opportunities tied to client outcomes and ownership behaviors
Fully remote work arrangement