CRM Lifecycle Manager – Acquisition & Retention
MUBI
full-time
Posted on:
Location Type: Hybrid
Location: London • 🇬🇧 United Kingdom
Visit company websiteSalary
💰 £40,000 per year
Job Level
Mid-LevelSenior
About the role
- End-to-end implementation of global acquisition and retention-focused CRM automations across multiple channels.
- Analyse and evaluate CRM automations to determine impact, applying actionable insights to continuously improve retention.
- Optimise CRM automations with continuous A/B testing and experimenting.
- Collaborate with the wider CRM & Lifecycle team to share learnings and minimise CRM pressure and clashes.
- Collaborate with our Product, Engineering, Data Science and wider Marketing teams on specific automation needs.
Requirements
- 5+ years working as a CRM professional in a similar marketing role
- Extensive experience using Braze or a similar marketing platform
- Confident technical implementation with experience in cross-channel and multi-language CRM campaigns
- Strong project manager with excellent attention to detail and accuracy in setup and execution
- Analytics-driven mindset with the ability to synthesize and assess data
- Entrepreneurial attitude: highly self-motivated and autonomous, thrives in a fast-paced environment
- Team player who enjoys working collaboratively with cross-functional counterparts
- Passion for cinema, especially independent and international films, is a plus.
Benefits
- Flexible working hours
- Professional development opportunities
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
CRM automationA/B testingdata analysiscross-channel campaignsmulti-language campaignsproject managementtechnical implementation
Soft skills
attention to detailaccuracyanalytics-driven mindsetself-motivatedautonomouscollaborativeteam player