Mspark

Omni-Channel Client Success Manager

Mspark

full-time

Posted on:

Location Type: Remote

Location: United States

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About the role

  • Serve as the lead strategic advisor for a dedicated portfolio of clients, developing and managing comprehensive omni-channel marketing plans that achieve their business objectives.
  • Oversee the setup, launch, and daily optimization of programmatic campaigns across DSPs.
  • Monitor performance against client KPIs, providing insights and recommendations for improvement.
  • Work with other departments to ensure the execution of various core and mail offerings.
  • Develop innovative strategies that connect digital behavior with offline actions.
  • Act as the internal and external expert on our omni-channel platform. Troubleshoot programmatic ad serving issues, data discrepancies, and direct mail integration challenges, liaising with technical teams as needed.
  • Prepare and present unified performance reports and Quarterly Business Reviews (QBRs). Analyze data from all channels to provide a holistic view of performance, focusing on online-to-offline attribution and overall return on investment.
  • Identify and pursue opportunities to expand client relationships through upselling, cross-selling, and the introduction of new omni-channel solutions.
  • Collaborate closely with the Sales team to ensure revenue growth and client retention.
  • Other duties as assigned.

Requirements

  • Bachelor's degree in Marketing, Business, Communications, or related field and/or the equivalent combination of education and experience.
  • 2-4 years of experience in account management or client services.
  • Proven experience managing both digital campaigns (in a DSP, ad server, or agency) and traditional mail campaigns.
  • Strong working knowledge of the programmatic advertising ecosystem (RTB, DSPs, PMPs, DMPs).
  • Demonstrable understanding of the core mail process, including audience data, list segmentation, USPS regulations, and print production basics.
  • Exceptional analytical skills with experience in cross-channel reporting and an understanding of online-to-offline attribution models.
  • Outstanding communication and presentation skills, with the ability to translate complex data into a simple, compelling story for clients.
Benefits
  • Health insurance
  • 401(k) matching
  • Flexible work hours
  • Paid time off
  • Professional development opportunities
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
omni-channel marketingprogrammatic campaignsdigital campaignstraditional mail campaignscross-channel reportingonline-to-offline attributiondata analysislist segmentationaudience dataprint production
Soft Skills
strategic advisoranalytical skillscommunication skillspresentation skillsclient relationship managementcollaborationproblem-solvinginsight generationrecommendation developmentinnovation