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About the role
Key responsibilities & impact- You’ll be developing and leading a specific French marketing/brand strategy and campaign in 2026.
- Partner with the Director European Integrated Marketing to shape and deliver integrated marketing campaign strategy for France, aligned to audience insights, brand priorities, product initiatives, and cultural moments.
- Deliver integrated 2026 French brand campaign across owned + earned + paid channels, including partnerships, brand moments, and always-on activity.
- Maintain clear project visibility, timelines, and stakeholder updates across this campaign.
- Partner with analytics, insights, and media teams to track + optimize campaign performance and measure impact against business objectives.
- Own campaign and marketing performance tracking and reports to be shared with senior leaders.
Requirements
What you’ll need- 8+ years of deep consumer marketing, brand marketing, and/or strategy experience
- Fluency/proficiency in French and English
- Strong portfolio of product launches and growth initiatives across tech, sports, and music, with expertise in creating integrated marketing and go-to-market strategies that drive brand and commercial impact
- Solid understanding of coordinated (owned + paid + earned) channel mix approaches that drive user acquisition, consideration, product usage, and advocacy
- Strong grasp of quantitative test designs
- Strives to balance both creative excellence with high quantitative performance
- Outstanding organization and project management skills
- Excellent collaboration skills; proven track record leading through influence
- A self-starter with a bias for action
- Ability to lead multiple projects concurrently and thrive in a fast-paced environment across different time zones and cultures
Benefits
Comp & perks- Health insurance
- 401(k) matching
- Flexible work hours
- Paid time off
- Remote work options
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
consumer marketingbrand marketingstrategyintegrated marketinggo-to-market strategiesquantitative test designscampaign performance trackinguser acquisitionproduct usageadvocacy
Soft Skills
organizationproject managementcollaborationleadershipself-starterbias for actionability to lead multiple projectsthrive in fast-paced environmentcross-cultural communicationinfluence
