Associate Director, Influencer Marketing
Movement Strategy
contract
Posted on:
Location Type: Remote
Location: Remote • New York • 🇺🇸 United States
Visit company websiteSalary
💰 $102,000 - $120,000 per year
Job Level
Senior
About the role
- Participate in internal briefings, creative brainstorms and overarching strategy development, collaborating cross-functionally.
- Develop influencer specific strategies in line with client KPIs and overarching social strategy.
- Provide ongoing strategic counsel and guidance to clients to evolve and improve their influencer work.
- Oversee the influencer team members supporting client work, delegating responsibilities and reviewing deliverables prior to client delivery.
- Ensure campaign executions are timely and consistent with agreed upon strategy.
- Lead influencer scope and contract negotiations with reps and talent direct, ensuring equity in compensation across partners; manage influencer out of pocket budgeting.
- Supervise all influencer creative concept and content reviews for alignment with social best practices, client preferences, and FTC requirements.
- Interact with senior-level clients and inter-agency team members as the influencer team representative and main point of contact.
- Lead influencer performance reporting, with a focus on key learnings and future optimizations.
- Identify and create meaningful relationships with influencers and talent agencies on behalf of the agency and its clients.
Requirements
- At least 8 years of experience within the influencer marketing space. Non-profit industry experience is a plus.
- Proven connections with social media influencers, creators, and talent agents, and experience in navigating contract and deliverable negotiations.
- Experience in developing influencer marketing strategies for key social platforms including Instagram, Youtube, TikTok.
- Succinct communication skills—written and verbal.
- Polished and professional demeanor; projects enthusiasm, confidence, and collaboration towards clients and day-to-day work.
- Ability to work both in a self-directed and proactive nature, as well as collaboratively in a team-oriented, energetic, atmosphere.
- Excellent organizational skill sets with an ability to manage multiple projects and deadlines at the same time.
- Demonstrates a keen sense of responsibility, ownership, and pride in delivering quality results.
- On top of the latest industry trends, and a constant desire to consume all forms of media in the appropriate fields.
Benefits
- 100% employer contribution for health (base plan), vision, and dental
- 401K Retirement Plan with Company Match
- Short and Long Term Disability
- Life Insurance & AD&D
- Paid Parental Leave
- Fully-Remote Agency
- Unlimited Paid Time Off
- Take-As-You-Need Paid Time Off
- Take-As-You-Need Paid Mental Health Days
- 10 days minimum required off per year
- Company Paid Holidays and More
- Week-Long Winter Agency Closure
- Support for continued education
- New Business Referral Bonus
- Movement Journey Program - Stipend for personal growth
- Health and Wellness Program
- WeWork Membership
- Positive Impact and Diversity, Equity, and Inclusion (DEI) Committees
- Employee Resource Groups
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
influencer marketingsocial media strategycontract negotiationperformance reportingbudget managementcontent reviewKPI developmentcampaign executioncreative concept developmentproject management
Soft skills
communication skillscollaborationorganizational skillsproactive natureresponsibilityenthusiasmconfidenceprofessional demeanorteam-orientedrelationship building