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Senior Manager, Performance Marketing
Motorola SolutionsSenior Manager leading Performance Marketing strategy across North America for Motorola Solutions. Managing a team to drive multichannel campaigns, enhance brand presence, and maximize ROI.
About the role
Key responsibilities & impact- Define and lead the North America performance marketing strategy across: Paid Search (Google Ads, Microsoft Ads)
- Paid Social (LinkedIn, Meta)
- Demand Generation (YouTube, Display, Programmatic)
- Manage and optimize multi-million-dollar media budgets
- Own performance metrics tied to business outcomes: Pipeline generation, Cost per opportunity, Conversion rates across funnel stages.
- Partner with Sales and SDR teams to improve lead quality, follow-up, and conversion
- Lead the development and execution of account-based marketing (ABM) programs
- Unify paid media execution and regional campaign strategy into a single operating model
- Ensure best practices across audience targeting, creative and messaging, landing page performance
- Translate performance data into actionable insights and strategic recommendations
Requirements
What you’ll need- 6+ years of experience in performance marketing, digital demand generation, or growth marketing
- Strong expertise in paid media (Google Ads, LinkedIn, Meta)
- Experience managing multi-channel campaigns and significant media budgets
- Proven ability to drive pipeline and revenue impact, not just leads
- Experience with ABM strategies and intent-based marketing
- Familiarity with marketing and CRM platforms (HubSpot, Salesforce, GA4)
- Experience working in B2B or enterprise environments
- Strong leadership and stakeholder management skills
Benefits
Comp & perks- Health insurance
- 401(k) matching
- Paid time off
- Remote work options
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
performance marketingdigital demand generationgrowth marketingpaid mediaaccount-based marketingmulti-channel campaignspipeline generationconversion ratesaudience targetingdata analysis
Soft Skills
leadershipstakeholder managementstrategic recommendationscommunicationcollaboration