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Senior Marketing Director – General Manager
Morunda | Pharmaceutical | Medical Device Recruiting | Japan (JPAC) Asia (APAC)Marketing Director developing and executing Japan marketing strategies for rare disease therapies. Collaborating with global teams to implement impactful omnichannel marketing initiatives.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and executing strategic marketing plans, leading product launches, and managing omnichannel campaigns while ensuring compliance with pharmaceutical regulations. Strong ability to build relationships with Key Opinion Leaders and improve sales force effectiveness through data-driven insights and training initiatives.
Highest-signal resume keywords
Product Launch ManagementOmnichannel Campaign ExecutionMarket Insights DevelopmentStakeholder EngagementPharmaceutical Compliance
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Strategic Marketing PlanningCustomer Segmentation StrategiesData-Driven MarketingSales Force EffectivenessContent Development
Soft Skills
Relationship BuildingStrategic ThinkingHands-On ExecutionCollaboration
Tools & Technologies
Marketing Analytics ToolsDigital Marketing PlatformsEvent Management Software
Industry Keywords
Specialty Care ProductsRare DiseasesPharmaceutical RegulationsKey Opinion LeadersPatient Support Initiatives
About the role
Key responsibilities & impact- Develop and execute integrated strategic and tactical marketing plans in collaboration with Medical Affairs, Sales, Market Access, and global marketing teams.
- Act as the brand champion and ensure consistent positioning and messaging.
- Lead successful product launches, working closely with local and global stakeholders.
- Develop market insights, customer segmentation strategies, and data-driven marketing approaches.
- Create and execute omnichannel campaigns across digital, events, educational initiatives, and other channels.
- Support sales teams with effective tools, resources, insights, and engagement strategies.
- Improve sales force effectiveness through analytics, training initiatives, and strategic programs.
- Manage external agencies and partners to deliver high-quality marketing activities.
- Develop content for internal, HCP, patient, and disease awareness communication channels.
- Organize congress activities, webinars, symposium, and other engagement initiatives.
- Build strong relationships with Key Opinion Leaders (KOLs) and external experts.
- Manage marketing budgets and ensure effective resource allocation.
- Ensure all activities comply with pharmaceutical regulations and internal review processes.
- Partner closely with Medical Affairs to develop patient support initiatives.
Requirements
What you’ll need- Has successfully launched specialty care or rare disease products.
- Enjoys building new markets and introducing innovative therapies.
- Can operate effectively in a global, entrepreneurial environment.
- Combines strategic thinking with hands-on execution capability.
- Is passionate about improving outcomes for patients with rare diseases.
Benefits
Comp & perks- Flexible Hybrid Working Environment
- Highly Competitive Compensation Package
- Clear Career Pathway to General Manager
- Global Leadership Exposure
- Opportunity to Shape a Growing Rare Disease Business