Senior Associate, Audience Development

Morning Brew

Senior Associate growing Morning Brew’s multimedia business audience through paid acquisition and organic growth. Owning quarterly reporting, cross-franchise performance tracking, and campaign optimization.

Posted 8/7/2026full-timeNew York City • New York • 🇺🇸 United StatesSenior💰 $75,000 - $80,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in managing paid acquisition campaigns and audience growth strategies while effectively coordinating cross-functional teams and delivering actionable insights through data analysis. Proficient in reporting and optimizing marketing initiatives to drive performance across multimedia properties.

Highest-signal resume keywords

Paid Acquisition Campaign ManagementData Analysis and InsightsReporting Tools ProficiencyStrong Organizational SkillsWritten Communication Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

MarketingAudience DevelopmentData InterpretationPerformance Metrics MonitoringOptimization InitiativesReporting DeliverablesCampaign TestingGoogle SheetsLightdashAnalytics

Soft Skills

Proactive CommunicationCuriosityOrganizational Skills

Industry Keywords

Multimedia PropertiesNewslettersQuarterly Business ReviewAudience GrowthPodcast GrowthYouTube Subscriber Growth

About the role

Key responsibilities & impact

Support paid acquisition and organic growth campaigns for multimedia properties, newsletters, and new launches
Own the quarterly business review production cycle across franchises, including pulling data, building decks, incorporating leadership feedback, and delivering on quarterly deadlines
Coordinate with Paid, Lifecycle, Events, and Consumer Revenue stakeholders to gather performance context and keep projects on schedule
Launch paid acquisition campaigns, test ad creative, monitor spend and key performance metrics, and optimize campaigns
Track podcast, video, newsletter, and social audience growth through dashboards and reports
Maintain consistent metrics and definitions as new products and channels are added
Use data and insights to identify trends and recommend optimization and testing opportunities
Assist with executing and measuring optimization initiatives
Report to the Director of Audience Development

Requirements

What you’ll need

2–4 years of experience in marketing, media, audience development, or a related analytics or operations function
Experience owning a recurring reporting deliverable in a professional context
Working knowledge of Google Sheets
Working knowledge of reporting tools such as Lightdash or similar
Strong organizational skills to manage daily, weekly, monthly, and quarterly deliverables without missing deadlines
Comfort navigating data resources, interpreting metrics, and identifying important insights
Proactive communication style with clear status updates and problem escalation
Curiosity about audience growth and willingness to learn quickly
Strong written communication skills for assembling decks and coordinating across teams
Experience running paid acquisition campaigns for podcast or YouTube subscriber growth preferred

Benefits

Comp & perks

401(k) employer match
Premium health, vision, and dental plans
Mental health benefits
Care concierge
Free access to One Medical and the Calm app
Generous paid parental leave
Fertility coverage for eligible employees
Employee Resource Groups
Gym and workout class reimbursements
Annual learning credit
Free coffee and snacks at the NYC office
Adjustable standing desk or cozy corner at the NYC office