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Sales Representative – On-Premise
Morales Beverage Group (MBG)Sales Representative responsible for driving distribution and brand visibility within on-premise accounts for Morales Beverage Group. Focused on relationship building and sales execution across Austin, TX territory.
About the role
Key responsibilities & impact- Build and maintain strong relationships with on-premise accounts including bars, restaurants, hotels, and entertainment venues
- Manage and grow an established spirits territory while developing new account business through cold calling, referrals, and networking
- Maintain consistent customer contact and follow-up to ensure satisfaction and long-term partnership
- Conduct regular business reviews with key accounts to evaluate performance and identify growth opportunities
- Ensure proper pricing, distribution, and inventory levels across assigned accounts
- Resolve order, delivery, billing, and service-related issues in a timely and professional manner
- Travel daily within the assigned territory to support account needs and sales objectives
- Meet or exceed monthly, quarterly, and annual sales goals
- Present and sell the MBG spirits portfolio using a consultative, solutions-based selling approach
- Drive incremental sales through new distribution, menu placements, cocktail features, and back-bar visibility
- Influence purchasing decisions by aligning product recommendations with each account’s concept and target guest
- Execute supplier programs, incentives, and promotional initiatives in alignment with company objectives
- Secure and maintain menu listings, cocktail features, and brand visibility within accounts
- Coordinate tastings, staff trainings, and brand events to increase product knowledge and advocacy
- Ensure point-of-sale materials and brand standards are properly executed
- Serve as a brand ambassador for assigned portfolios within the on-premise market
- Plan weekly routes, pre-plans, and territory strategies to maximize productivity
- Accurately enter orders, account activity, and notes into the CRM system
- Track incentives, performance metrics, and program execution
- Maintain compliance with company policies and all applicable Texas alcohol regulations
- Provide timely and accurate reporting and feedback to management on market conditions, customer needs, and competitive activity
Requirements
What you’ll need- 21 years or older
- High School Diploma or GED
- Strong Spirits knowledge preferred
- 2+ years of beverage alcohol sales experience (On-Premise preferred)
- Proven track record in achieving sales goals and executing market programs that support corporate initiatives
- Strong PC application skills in Microsoft Office Suite
- Ability to manage multiple projects effectively and professionally
- Excellent communication skills and the ability to interact across teams in a fast-paced environment while building relationships
- Must be proactive, resourceful, and efficient
- This position requires attendance at local meetings, local travel and occasional out-of-town travel
- Hold a valid and current Texas driver’s license within MVR policy guidelines throughout employment
- Ensure reliable, insured transportation, in accordance with company policy
- The policy must include the following minimum coverage: $100,000 for bodily injury, $300,000 for liability, and $50,000 for property damage
- Must be able to pass a background and drug screening for hire and randomly throughout employment
Benefits
Comp & perks- Competitive compensation package
- Wide range of benefits for full-time employees
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
beverage alcohol salessales goal achievementmarket program executioncustomer relationship managementinventory managementpricing strategyorder resolutioncold callingconsultative sellingproduct knowledge
Soft Skills
communication skillsrelationship buildingproject managementproactiveresourcefulefficientteam interactioncustomer satisfaction focusproblem-solvingtime management
Certifications
High School DiplomaGEDTexas driver's license