Brand Manager – Canada – 18-Month Contract

Moose Toys

Brand Manager responsible for brand strategy execution, marketing campaigns, and business growth for Moose Toys in Canada. Focused on driving portfolio profitability and market performance.

Posted 8/2/2026full-timeRemote • 🇨🇦 CanadaMid-LevelSenior💰 CA$100,000 - CA$110,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in brand management and integrated marketing campaign execution, leveraging strong analytical skills to drive business performance and strategic decision-making. Proficient in managing cross-functional teams and external partnerships to achieve commercial objectives.

Highest-signal resume keywords

Brand ManagementIntegrated Marketing CampaignsAnalytical MindsetCommunication SkillsRelationship Building

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Brand BuildingCategory SupportData AnalysisMarket ResearchBudget TrackingSales Trend AnalysisForecastingPromotional PlanningPost-Campaign AnalysisRetail Strategy Development

Soft Skills

Highly OrganizedSelf-MotivatedAbility to Manage Multiple Priorities

Industry Keywords

Consumer ProductsToysMarket ConditionsCompetitive ActivityPromotional ChannelsTrade ShowsAgency ManagementStakeholder EngagementBusiness PlanningPerformance Tracking

About the role

Key responsibilities & impact

Support the development of brand plans, including product line recommendations, retailer distribution inputs, and promotional planning to support commercial objectives.
Develop and execute integrated marketing campaigns across product launches, spanning media, digital, social, PR, influencer, retail, and experiential channels.
Manage day-to-day agency activities including briefing, timelines, asset delivery, and performance tracking to ensure execution against plan.
Monitor market conditions, competitive activity, and consumer trends and provide insights and recommendations to support brand positioning and campaign effectiveness.
Conduct post-campaign analysis and share key learnings and recommendations to improve future planning and performance.
Support portfolio financial performance management, including monitoring pricing, forecasting, and budget tracking, and providing input to decision-making.
Contribute to annual business planning and long-term growth strategies through analysis, reporting, and recommendations.
Analyze sales trends, market data, and competitive activity to identify risks, opportunities, and areas for improvement.
Support management of external licensor relationships by tracking deliverables and ensuring alignment on key milestones.
Partner with Global stakeholders by preparing data, insights, and recommendations to support Canadian market representation and planning discussions.
Partner closely with Sales to support retail strategy development and contribute to customer sell-in through category storytelling and marketing support materials.
Support planning and execution of key trade moments including Toy Fair, trade shows, and customer meetings.
Work cross-functionally with internal teams to support alignment and execution of shared business goals.

Requirements

What you’ll need

5+ years of experience in brand management, marketing, or a related
University degree in Marketing, Business, or a related field
Experience in brand building, category support, and execution of integrated marketing campaigns
Strong analytical mindset with experience using data to support business performance, reporting, and marketing decision-making
Highly organized and self-motivated, with the ability to manage multiple priorities and deliver against timelines
Strong communication and relationship-building skills, with experience working across internal teams and external partners
Experience in consumer products or toys is an asset.

Benefits

Comp & perks

Health insurance
401(k) matching
Flexible work hours
Paid time off
Remote work options