Monte Carlo

Senior Demand Generation Manager

Monte Carlo

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $125,000 - $140,000 per year

Job Level

Senior

About the role

  • Build, promote, and run Monte Carlo’s webinar and virtual event calendar end-to-end.
  • Own and manage the demand generation email calendar, ensuring programs are sequenced, prioritized, and delivered on time.
  • Design and execute multi-touch nurture programs in HubSpot that move leads through the funnel.
  • Analyze list segments and intent data in 6sense to inform program targeting, refine audience segmentation, and drive alignment with Sales and SDRs.
  • Build and manage the programs and workflows that facilitate clean lead handoff to Sales and SDRs.
  • Own execution of select field marketing programs and provide campaign support for broader field activations.
  • Own pre- and post-event campaign execution around major tradeshows.
  • Own the technical execution behind your programs — building and maintaining HubSpot workflows, campaign setup, nurture builds, UTM tracking, list management, and reporting/analytics.

Requirements

  • 3-5 years of B2B demand generation experience, ideally in Data or SaaS
  • Deep, hands-on HubSpot expertise — workflow builds, campaign architecture, UTM tracking, list management, lead routing, and reporting.
  • Strong Salesforce fluency — comfortable with campaign architecture, lead/contact reporting.
  • Hands-on experience running webinars and virtual events end-to-end (Brandlive or similar a plus).
  • Experience using 6sense (or similar) for audience segmentation, intent analysis, and sales alignment.
  • Strong analytical mindset — you track performance, spot gaps, and optimize in-flight.
  • Experience collaborating with SDR and Sales teams on lead handoff and follow-through
  • Comfortable managing a busy program calendar and multiple workstreams simultaneously.
  • Genuinely excited about using AI tools in your daily workflow to move faster, produce better work, and find efficiencies across programs.
  • A natural multi-hat wearer — you’re energized by variety, don’t wait to be handed a playbook, and are comfortable owning programs across different disciplines at the same time.
  • A culture builder, bring positivity, energy, and an open mind to everything you do.
Benefits
  • Stock Options
  • Healthcare plans
  • 401k Retirement Plan
  • Wellness Stipend
  • Home Office Stipend
  • Cell Phone or WIFI reimbursement
  • Paid Parental Leave
  • Flexible Time Off
  • Generous Travel Policy
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
demand generationemail marketingaudience segmentationlead routingcampaign architecturereportinganalyticswebinar managementevent executionUTM tracking
Soft Skills
analytical mindsetcollaborationtime managementmulti-taskingadaptabilitycreativitypositivityenergyopen-mindednessownership