Monte Carlo

CRM Analyst, Mid-level

Monte Carlo

full-time

Posted on:

Location Type: Hybrid

Location: Rio de Janeiro • Brazil

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Tech Stack

CloudSQL

About the role

  • Responsible for structuring, automating, and sustaining CRM operations, ensuring scalability, data quality, and the evolution of journeys in Salesforce Marketing Cloud and integrations with the ecosystem (Salesforce, VTEX, WhatsApp, etc.)
  • Build and optimize journeys in Salesforce Marketing Cloud (Journey Builder / Automation Studio);
  • Create automated flows (post-purchase, reactivation, churn prevention, rewards, NPS);
  • Implement entry, exclusion, and communication prioritization rules;
  • Analyze journey performance (open rate, click-through rate, conversion, revenue);
  • Propose data-driven improvements (A/B testing, timing, segmentation);
  • Support the construction of a customer view (lifecycle, RFV/RFM, cohorts).

Requirements

  • Bachelor's degree in Business Administration, Marketing, Advertising, or a related field
  • Experience with CRM platforms (e.g., Salesforce, HubSpot, or similar)
  • Intermediate SQL
  • Experience with Salesforce Marketing Cloud
  • Ability to analyze and interpret customer data, extracting relevant insights
  • Proficiency in Excel, Google Sheets, SQL, and other data analysis tools
  • Strong written and verbal communication skills to collaborate with cross-functional teams and interact with stakeholders
  • Availability to work on-site in Barra da Tijuca, Rio de Janeiro
Benefits
  • Meal voucher / food allowance
  • Transportation voucher
  • Medical insurance
  • Dental insurance
  • Happy Day
  • Casual Friday
  • Special discounts on brand products
  • Discounts at partner universities
  • Employee discount code
  • Opportunities for career growth
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
Salesforce Marketing CloudSQLdata analysisA/B testingjourney optimizationautomated flowsdata qualitycustomer data analysiscommunication prioritization rulesperformance analysis
Soft Skills
strong written communicationstrong verbal communicationcollaborationstakeholder interactiondata-driven decision making