Product Marketing Copywriter – Fixed Term Contract, Maternity Cover
Moneyfarm
contract
Posted on:
Location Type: Hybrid
Location: Milan • 🇮🇹 Italy
Visit company websiteJob Level
Mid-LevelSenior
About the role
- Content creation
- Produce clear, engaging and accurate copy across formats, including web pages, landing pages, lifecycle assets, emails, product explainers, brochures, press materials, scripts, and thought leadership.
- Write original product-specific content for the Italian and UK markets, adapting messages to local regulatory and cultural contexts while staying within Moneyfarm’s tone of voice.
- Edit, refine and elevate existing content to ensure coherence, simplicity and strategic alignment across all touchpoints.
- Collaboration and workflow
- Work closely with Product Marketing, Content, CRM, Brand, and Acquisition teams to support product positioning and go-to-market initiatives.
- Participate in creative development from early concepting through to delivery, contributing ideas that strengthen clarity and impact.
- Partner with content editors and designers to maintain consistency and clarity across assets.
- Support cross-functional stakeholders with specialised copywriting needs, ensuring messages remain accurate, compliant and on brand.
- Strategy and audience engagement
- Translate complex financial concepts into accessible narratives tailored to Moneyfarm’s customer segments across Wealth, Trading and Pension.
- Develop and refine messaging frameworks that align with product strategy and business objectives.
- Craft copy that resonates with specific personas and markets, using insights from research, data and product teams.
- Stay aligned with brand guidelines and uphold Moneyfarm’s core principles of simplicity, transparency and trust.
- Quality, accuracy and consistency
- Ensure all written materials meet high standards of clarity, accuracy and completeness.
- Proofread and quality-check content with attention to detail and regulatory implications.
- Manage multiple projects simultaneously, ensuring deadlines are met without compromising quality.
- Trend monitoring and adaptation
- Stay up to date with financial services trends, competitor messaging and evolving customer needs.
- Integrate GenAI tools into daily workflows to improve efficiency, ideation and versioning while maintaining editorial quality and human oversight.
- Understand the creative intent behind briefs and execute copy solutions that support both user needs and business goals.
Requirements
- Professional experience in financial services is a must-have, ideally in a content, product marketing or editorial role.
- Native-level Italian and fluent English, with the ability to write and edit in both languages.
- Demonstrated ability to simplify complex financial topics and craft clear, credible, customer-led copy.
- Strong understanding of digital products and multi-market communication.
- Experience working within structured brand and tone-of-voice guidelines.
- Confident using GenAI tools to accelerate content creation while maintaining editorial standards.
- Excellent attention to detail, organisational skills and the ability to work independently in a fast-paced environment.
- Strong stakeholder management and collaborative approach.**
Benefits
- Health Insurance, Wellness plan
- Fee free investments on Moneyfarm platform
- Incentive scheme
- Career development opportunities
- Training opportunities
- Regular office social events
- Happy and friendly culture!
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
content creationcopywritingeditingfinancial concepts simplificationmessaging frameworks developmentproofreadingquality assurancemulti-market communicationGenAI tools usageproject management
Soft skills
attention to detailorganizational skillsindependent workstakeholder managementcollaborationcreativitystrategic thinkingadaptabilitycommunicationcustomer engagement