Senior Brand Activation Manager

Mondelēz International

Senior Brand Activation Manager driving product visibility and sales through trade marketing initiatives at Mondelēz International. Collaborating with teams to execute plans and manage budgets.

Posted 5/19/2026full-timeUxbridge • 🇬🇧 United KingdomSeniorWebsite

About the role

Key responsibilities & impact

Working with other internal stakeholders, you will support the brand portfolio strategy and priorities to enable consumer-centric brand portfolio growth.
You will develop annual plans, setting objectives and allocating resources.
You will offer recommendations for integrated commercial plans, develop and execute marketing plans that deliver on revenue and profit forecasts, and share objectives.
Based on your deep consumer insights and brand positioning, you will develop and implement integrated marketing communications and 360 degree campaigns.
The Senior Brand Activation Manager is responsible for the planning, execution, and oversight of trade marketing initiatives designed to drive product visibility, sales, and market share within assigned markets.
This role manages trade marketing budgets, develops market-specific assets, owns picture of success and serves as the primary marketing liaison with distributors, ensuring effective in-market execution and strong collaboration with the sales team.

Requirements

What you’ll need

Bachelor's degree in marketing, Business Administration, or a related field.
Proven experience in trade marketing, ideally within relevant industry, e.g., FMCG, CPG.
Snack bar/functional nutrition experience highly favorable.
Demonstrated ability to manage budgets and drive in-market execution through distributors and/or retailers
Strong project management skills and attention to detail
Excellent communication, interpersonal, and presentation skills.
Ability to work collaboratively with sales and cross-functional teams.
Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word).

Benefits

Comp & perks

Relocation Support Available? No Relocation support available

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

trade marketingbudget managementproject managementmarketing communicationsintegrated marketing plansconsumer insightsbrand positioningmarket-specific assetsrevenue forecastingprofit forecasting

Soft Skills

communication skillsinterpersonal skillspresentation skillsattention to detailcollaborationteamworkstrategic thinkinganalytical skillsproblem-solvingleadership

Certifications

Bachelor's degree in marketingBachelor's degree in Business Administration