
Marketing Manager
Mohawk Industries
full-time
Posted on:
Location Type: Office
Location: Dallas • Texas • United States
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Tech Stack
About the role
- Lead and oversee project management activities to ensure marketing initiatives are delivered on time, within scope, and aligned with business objectives
- Manage and execute all marketing initiatives for the Lowe’s account, a critical and high-impact driver of overall business performance
- Supervise and provide strategic direction to the Marketing Specialist supporting the Menards account, including workload management, performance coaching, and cross-functional coordination
- Manage the digital advertising purchases, add new accounts that purchase campaigns, and confirm yearly budgets as well as per campaign
- Develop marketing materials for various platforms
- Analyze market data and identify key performance indicators (KPIs) to measure the effectiveness of marketing initiatives
- Support retailers, ad agencies, and Sales teams
- Facilitate day-to-day marketing support for various teams
- Manage and strategize the development of product sales tools and marketing campaigns to support product launches
- Participate in the development and communication of product strategy and the introduction of new products with various departments and customers
- Develop and maintain channel-specific event calendar for assigned businesses
- Manage major customer events and sales meetings such as customer councils, sales rep councils, etc.
- Build and maintain Mohawk Event Standards and Guidelines to drive consistent brand experience
- Identify target accounts and develop actionable sales plans to drive adoption of marketing programs
- Manage large cross-functional projects or processes
- Coach, review, and delegate work to lower-level professionals
- Influence others regarding policies, practices, and procedures
- Leverage creativity and comprehensive process, technical, or operational understanding to resolve a wide range of issues
- Contribute to departmental strategy and goal development
- Creatively and strategically support key business objectives
- Participate in and may manage large, cross-functional projects or initiatives with strategic importance
- Perform high-level critical thinking, detailed information gathering, and application of business knowledge
- Proactively investigate and/or lead investigations of alternative approaches, technologies, or partnerships
- Collaborate with and may lead functional or cross-functional teams to generate solutions to complex problems
- Perform other duties as needed
Requirements
- Bachelor’s degree in a related field or equivalent education and/or experience
- 6-8 years’ relevant experience or equivalent education and/or experience
- Good understanding of current and trending digital technologies
- Proficient in Adobe Photoshop, InDesign, Spark, and Premiere
- Requires specialized depth and/or breadth of expertise in own job discipline or field
- Excellent communication, problem solving, and organizational skills
- Able to multitask, prioritize, and manage time effectively
- High level of integrity and discretion in handling sensitive and confidential data
- Proficient using Microsoft Office Suite products
- Flexible attitude, adaptable to change, team player, and able to handle multiple projects at once
- High degree of professionalism, judgment, maturity, and resourcefulness in the absence of formalized guidelines and procedures
Benefits
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Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
project managementdigital advertisingmarket analysisperformance indicatorssales tools developmentevent managementcritical thinkingproblem solvingmultitaskingtime management
Soft Skills
communicationorganizational skillscreativityleadershipflexibilityadaptabilityteam playerintegritydiscretionresourcefulness