Modash

Senior Marketer, API

Modash

full-time

Posted on:

Location Type: Remote

Location: United Kingdom

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Job Level

Senior

About the role

  • Your primary objective is to generate new reach and pipeline for the API business.
  • You would be responsible for end-to-end management, expanding our ads to hit new targets/segments, and optimizing the delivery.
  • There is clear potential for someone to come in and properly own the outbound program.
  • There would be opportunities to scale existing SEO content or kickstart other types of content.
  • You will have the autonomy to set aside some experimental time/budget for new ideas you wish to pursue.

Requirements

  • The #1 thing we’re looking for here is early-stage, generalist marketing experience. We want to see evidence of end-to-end ownership & track record in multiple channels/initiatives.
  • You should be a capable writer. It would be unacceptably slow if you need someone else to write or review everything you do (ads, emails, pages, whatever). Independence in writing is important (once you’re familiar with the product, ICP, etc.).
  • You should be comfortable in technical topics. If you have never used an API before, everything else (understanding, and therefore writing about or promoting) will feel hard.
  • You should have taste. Data is a part of decision-making too, but you should know whether a thing is good without relying on a dashboard or a metric to tell you.
  • “Get it done” attitude. You’re going to face blockers: incomplete data, insufficient resources, undefined processes. There is always a solution. We want to find someone who is capable of figuring things out, moving forward, and taking ownership for getting the thing done.
  • Nice-to-haves
  • Experience marketing an API product (or other technical products). You have a good understanding of how technical buyers evaluate and purchase.
  • Past experience in the creator economy will help you to better understand our customers and their use cases with our creator data.
  • Familiarity with CRM tools like HubSpot.
Benefits
  • Flexible working hours. You'll need to overlap with EU business hours for collaboration. Beyond that, nobody is looking over your shoulder. Start late, finish early, run errands during the day. Whatever you need, as long as the work gets done.
  • Unlimited paid vacation time. If you're happy and well-rested, you'll do better work. Take the time you need to enjoy a balanced life.
  • Fully remote working (Europe-based). As long as you have a reliable internet connection, you can work wherever is best for you. (Again, assuming you’ll be working EU hours! 😄)
  • Personal development. When you grow, we benefit. If there's a course, book, or conference that will help you upskill, we'll cover it.
  • Ownership. You're the expert at what you do. No unnecessary red tape. Got an idea? You'll have the autonomy to go ahead and try things that you might not be able to in other companies.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
generalist marketing experienceend-to-end ownershipwritingAPI knowledgedata-driven decision makingcontent optimizationSEO content managementexperimental marketingtechnical product marketingcreator economy understanding
Soft Skills
independenceproblem-solvingownershiptasteadaptabilitycommunicationcreativityinitiativeresourcefulnesscollaboration