Freelance Ads Strategist

MissionWired

Freelance Ads Strategist at MissionWired driving multi-channel acquisition strategies. Working to fund humanitarian aid and protect democratic institutions through innovative campaigns.

Posted 7/29/2026contractRemote • 🇺🇸 United StatesMid-LevelSenior💰 $75 per hourWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in designing and deploying acquisition strategies across various platforms, with a strong focus on data-driven decision-making and optimization to achieve client goals. Proficient in managing complex paid media portfolios and navigating high-stakes marketing environments.

Highest-signal resume keywords

Paid Media ManagementData AnalysisConversion Rate OptimizationAd Manager Backend ExperienceCampaign Optimization

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Quantitative ReasoningExcel ProficiencyCampaign Performance ReportingAcquisition Strategy DesignOptimization Techniques

Soft Skills

Communication SkillsAdaptabilityCommitment to Progressive Causes

Tools & Technologies

Meta AdsGoogle AdsProgrammatic Advertising Platforms

Industry Keywords

High-Growth StartupPolitical OrganizationNews-Cycle Marketing

About the role

Key responsibilities & impact

Designing and deploying sophisticated acquisition strategies across Meta, Google, Programmatic, and emerging platforms.
Assisting account leads in communicating campaign results and performance insights to clients.
Supporting the launch and optimization of advertising campaigns to help achieve client acquisition goals.
Monitoring and reporting on performance data to assist in identifying trends and ensuring alignment with client missions.
Navigating the high-stakes, rapid-response world of news-cycle marketing, where your ability to pivot a strategy in real-time can result in millions of dollars raised for a cause in a single day.

Requirements

What you’ll need

At least 3 years of experience managing complex paid media portfolios in a high-growth startup, a major agency, or a political organization.
A Product Manager approach to ads – you care as much about the post-click experience and conversion rate optimization as you do about the CPM.
Excellent quantitative reasoning skills, proficiency using Excel, and ability to apply data to strategic decisions;
Extensive experience with the backend of ad managers.
Obsession with optimization: At MissionWired, finding the extra 5% of efficiency could mean an extra $100k for a client’s mission.
You are deeply committed to progressive causes and want to spend your time and effort contributing to the causes and missions of our clients.

Benefits

Comp & perks

Freelance roles are 1099/Independent Contractors and not eligible for employee benefits.