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Mission Lane

Senior Manager, Marketing Operations

Mission Lane

Senior Manager, Marketing Operations overseeing direct marketing function at Mission Lane, ensuring precise delivery of personalized offers through streamlined processes and team collaboration.

Posted 6/10/2026full-timeRemote • 🇺🇸 United StatesSenior💰 $142,000 - $185,000 per yearWebsite

About the role

Key responsibilities & impact
  • Own the systems, processes, and team behind our direct marketing function
  • Ensure the offers that make these moments possible are delivered precisely, every time
  • Document the business process, running, and earning trust from the teams who feed into it
  • Tag, name, and make assets findable
  • Improve campaign cycle times and provide leadership with campaign visibility
  • Identify automation opportunities across the workflow and implement them
  • Build the operational foundation as the function expands into digital channels.

Requirements

What you’ll need
  • 7+ years of experience in marketing operations or direct marketing campaign management in a regulated environment (financial services, healthcare, energy, insurance, gaming, or similar)
  • Demonstrated experience designing and implementing business processes across complex, multi-stakeholder workflows, including intake, legal review, creative, production, and vendor handoffs
  • Direct mail execution experience, with the systems thinking to extend those disciplines into digital channels over time
  • Experience managing direct reports and vendor relationships, with a track record of improving operational performance
  • Hands-on experience with digital asset management: building or maintaining a tagging, taxonomy, and naming convention system
  • Ability to identify process automation opportunities and partner cross-functionally to implement them
  • QA and audit mindset: you've built controls and documented them.

Benefits

Comp & perks
  • Paid time off
  • 401(k) match
  • Monthly wellness stipend
  • Health/dental/vision insurance options
  • Disability coverage
  • Paid parental leave
  • Flexible spending account (for childcare and healthcare)
  • Life insurance
  • Remote-first work environment

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools
marketing operationsdirect marketing campaign managementbusiness process designprocess automationdirect mail executiondigital asset managementtagging systemtaxonomy systemnaming convention systemoperational performance improvement
Soft Skills
leadershipteam collaborationtrust buildingcommunicationcross-functional partnershipprocess documentationquality assuranceaudit mindset