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Trade Marketing Manager
Minor Hotels Europe and AmericasTrade Marketing Manager responsible for driving trade initiatives at British American Tobacco in Athens. Collaborating with internal teams to optimize product placement and visibility.
About the role
Key responsibilities & impact- Drive the Trade transformation agenda and Retailers engagement to deliver company targets via strong Trade initiatives
- Manage contracted universe in order to deliver Share of Voice KPIs.
- Optimise payment model to retailers.
- Drive placement and visibility of our new category products in Retail.
- Develop strategy for In Store Furniture and POSM execution.
- Handle and monitor hardware installation.
- Drive efficiencies of materials and ROI.
- Establish a team of Merchandisers according to company strategy and ensure smooth plan delivery meeting all targets.
- Ensure the smooth rollout of cycle plan activities, by managing the distribution of cycle materials, monitoring quality and ensuring on time and in full delivery across geographies.
- Generate sales’ insights through system reports to support Trade business decisions.
- Manage a broader team of promoters driving quality consumers acquisition meeting contacts / trials/ sales KPIs as per target
- Ensure plans delivery within budget while driving budget efficiencies across projects of Business Development and Sales team.
- Comply with and implement activities in accordance with regulations related to enviromental protection, occupation health and safety, fire protection and internal EHS or Sustainability standards and procedures.
Requirements
What you’ll need- Minimum 5 years of working experience in Trade Marketing, Sales, Marketing or Business Administration roles
- University/higher education degree
- Fluency in Greek and English
- Excellent knowledge of MS Office package (Excel and Power Point)
- Previous experience with SAP and POs processes
- Previous experience with Retailers’ universe will be considered a plus.
- Strong management of priorities according to importance
- Ability to manage time efficiently and to work under pressure
- Good interpersonal and communication skills, team player attitude
- Openness, flexibility and willingness to adapt to a changing environment
- Positive and constructive attitude.
- Ability to work collaboratively across the organisation, whilst also being self-motivated and able to work independently
Benefits
Comp & perks- market leading annual performance bonus (subject to eligibility)
- diverse health plans
- initiatives for work-life balance
- transportation support
- flexible holiday plan with additional incentives
- access to online learning platforms
- personalized growth programs
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Trade MarketingSalesMarketingBusiness AdministrationBudget ManagementCycle Plan ExecutionROI OptimizationSales Insights GenerationMerchandising StrategyHardware Installation
Soft Skills
Time ManagementInterpersonal SkillsCommunication SkillsTeam PlayerFlexibilityAdaptabilityPositive AttitudeConstructive AttitudeSelf-MotivationCollaboration
Certifications
University Degree