
SFMC Developer
Minor Hotels Europe and Americas
full-time
Posted on:
Location Type: Office
Location: Malvern • Pennsylvania • 🇺🇸 United States
Visit company websiteSalary
💰 $100,000 - $130,000 per year
Job Level
SeniorLead
Tech Stack
CloudETLSQL
About the role
- Actively collaborates with hiring managers, practice teams, and business units
- Provides full support to guide team members toward meeting their KPIs
- Builds strong relationships with stakeholders to align hiring strategies with business needs
- Demonstrates sound judgment in candidate evaluation and offer management
- Engages in continuous learning and upskilling
- Takes ownership of meeting personal and team KPIs
- Holds self and team members accountable for process adherence and outcomes
- Design and implement multichannel marketing campaigns using SFMC modules (Email Studio, Journey Builder, Automation Studio, Contact Builder)
- Develop and maintain dynamic content, AMP script, and SQL queries for personalized messaging
- Integrate SFMC with internal systems (CRM, data warehouses, compliance tools) using APIs and ETL processes
- Develop/modify email templates and existing campaigns
- Monitor campaign performance, troubleshoot issues, and optimize workflows for efficiency and scalability
- Execute best practices in email development, accessibility, and email compliance regulations
- Troubleshoot HTML, CSS, and other performance issues to ensure identical rendering across browsers, ESPs, and devices.
Requirements
- 7 years of experience in Salesforce Marketing Cloud development with a focus on enterprise-scale implementations
- Hands on experience with Salesforce Marketing Cloud Email Studio, Mobile Push, SFMC API, Data Extensions, Data Views, Automations, Journey Builder
- Preference Centre, Audience Management and Segmentation, Tracking and Reporting
- Experience with email coding (HTML5, CSS3 scripting) and campaign execution
- Experience with AMP Script that will generate multifaceted content in email campaigns
- Familiarity with any project management tool is a must (JIRA, Workfront, etc.)
- Proven ability to develop and optimize integrated business processes across disparate systems.
Benefits
- Paid time off based on employee grade (A-F), defined by policy: Vacation: 12-25 days, depending on grade
- Company paid holidays
- Personal Days
- Sick Leave
- Medical, dental, and vision coverage (or provincial healthcare coordination in Canada)
- Retirement savings plans (e.g., 401(k) in the U.S., RRSP in Canada)
- Life and disability insurance
- Employee assistance programs
- Other benefits as provided by local policy and eligibility
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
Salesforce Marketing CloudEmail StudioJourney BuilderAutomation StudioAMP ScriptSQL queriesHTML5CSS3APIsETL processes
Soft skills
collaborationrelationship buildingjudgmentaccountabilitycontinuous learningownershiptroubleshootingoptimizationcommunicationprocess adherence