Assistant Social Media Marketing Manager

Milani Cosmetics

Assistant Social Media Marketing Manager at Milani Cosmetics managing daily social media publishing and engagement across various platforms. Collaborating with marketing teams and community to enhance brand presence.

Posted 7/30/2026full-timeCulver City • California • 🇺🇸 United StatesJuniorMid-LevelWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in managing social media publishing across multiple platforms, with a strong focus on content creation, community engagement, and performance optimization. Proficient in utilizing social media management tools and adapting content to align with brand strategy and platform best practices.

Highest-signal resume keywords

Social Media ManagementContent CreationCommunity EngagementVideo EditingProject Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Social Media ManagementCopywritingContent OptimizationVideo EditingPlatform-Specific Best Practices

Soft Skills

Organizational SkillsAttention to DetailTime Management

Tools & Technologies

Sprout SocialDash HudsonLaterNectar SocialCapCut

Industry Keywords

Beauty Industry ExperienceSocial Publishing CalendarCommunity Sentiment MonitoringEmerging TrendsCross-Functional Coordination

About the role

Key responsibilities & impact

Manage Milani's day-to-day owned social publishing across Instagram, TikTok, Facebook, YouTube, Pinterest, and other emerging platforms
Own the social publishing calendar, ensuring content is scheduled accurately and published on time
Coordinate cross-functionally with Brand Marketing, Product Marketing, Creative, PR, Influencer Marketing, and E-commerce teams to gather assets, approvals, and launch information
Execute daily posting, including captions, hashtags, tagging, link management, and platform-specific optimization
Maintain and organize the content library to ensure assets are easily accessible for publishing
Support the Social Media Manager in building and maintaining monthly content calendars aligned with product launches, campaigns, cultural moments, and evergreen content
Stay current on platform best practices, trends, algorithm updates, and new features to recommend tactical improvements
Manage daily community engagement across Milani's social channels by responding to comments, direct messages, and customer inquiries in a timely, authentic, and brand-appropriate voice
Foster meaningful conversations with our community while escalating customer service issues when appropriate
Proactively engage with creators, fans, and relevant beauty conversations to strengthen Milani's community presence
Monitor community sentiment and surface emerging trends, feedback, and opportunities to internal teams
Film and edit UGC-style content for Instagram Reels, TikTok, Stories, and other short-form formats
Capture behind-the-scenes moments, product demonstrations, event coverage, office content, and trend-driven videos
Partner with the Creative team to adapt campaign assets into platform-native social content
Bring forward fresh ideas for social-first content that feels authentic to each platform while reinforcing Milani's brand positioning
Monitor content performance and identify opportunities to optimize future posts
Assist with monthly reporting by compiling platform metrics, content performance, and key learnings
Track competitor activity, emerging trends, and best-in-class beauty social content to inspire future programming

Requirements

What you’ll need

Bachelor's degree in Marketing, Communications, Business, or a related field
Minimum of 2 years of professional experience managing owned social media for a brand, publisher, or agency
Beauty industry experience strongly preferred
Strong understanding of Instagram, TikTok, and short-form video best practices
Experience with social media management platforms such as Sprout Social, Dash Hudson, Later, Nectar Social or similar publishing tools
Experience creating and editing short-form video content using native platform tools and mobile editing apps such as CapCut
Excellent copywriting skills with strong attention to detail
Highly organized with exceptional project management and time management skills
Ability to work in a fast-paced environment with multiple competing priorities

Benefits

Comp & perks

Health Care Plan (Medical, Dental & Vision)
Retirement Plan (401k w/ Company Match)
Life Insurance (Basic, Voluntary & AD&D)
Generous Vacation Time Policy
Family Leave
Short Term & Long-Term Disability
Flexible Work Environment / Hybrid (Tuesday, Wednesday & Thursday required on site at Milani’s Culver City office location).
Dog Friendly