Merantix

Freelance Brand & Identity Designer

Merantix

contract

Posted on:

Location Type: Hybrid

Location: Berlin • 🇩🇪 Germany

Visit company website
✨ AI Apply
Apply

Job Level

Mid-LevelSenior

About the role

  • Create Zeus’s brand identity from the ground up for an AI-native energy supplier.
  • Develop a bold, scalable brand identity and brand platform that is digital-first and built to scale.
  • Design the digital foundations: website, templates, and key marketing assets.
  • Craft a brand that balances modernity and credibility for German SMEs in traditional industries (manufacturing, materials, food and beverages).
  • Shape tone of voice and visual storytelling across all touchpoints.
  • Collaborate closely with the UI/UX Designer to ensure alignment between brand and product experience.
  • Use a dedicated budget to commission supporting assets (photography, illustrations) when needed.
  • Deliver brand platform and assets, with freelance engagement over ~3 months and potential ongoing collaboration.

Requirements

  • 4+ years of experience in brand and identity design (agency or in-house).
  • Strong experience designing digital-first brand systems (websites, product ecosystems, campaigns).
  • Ability to translate abstract concepts into simple, memorable brand experiences.
  • Fluent in English; German a plus.
  • Portfolio required: Link to portfolio or case studies showcasing end-to-end brand identity projects including digital applications (websites, decks, campaigns).
Benefits
  • Impact: Your work will define how customers, partners, and the market see Zeus from day one.
  • Creative freedom: A blank canvas to design a category-defining brand.
  • Collaboration: Direct access to founders, UI/UX designer, and early design partner customers.
  • Support: A dedicated budget to bring your brand vision to life with additional creative talent.
  • Flexibility: Freelance engagement over ~3 months, with the option for ongoing collaboration if there’s a strong fit.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
brand identity designdigital-first brand systemswebsite designvisual storytellingmarketing asset designcampaign designabstract concept translationportfolio development
Soft skills
collaborationcommunicationcreativityattention to detail