Menlo Security Inc.

Digital Marketing Campaigns Specialist

Menlo Security Inc.

full-time

Posted on:

Location Type: Hybrid

Location: Mountain View • California • 🇺🇸 United States

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Salary

💰 $62,000 - $108,000 per year

Job Level

JuniorMid-Level

Tech Stack

Tableau

About the role

  • Own the tactical execution of digital marketing campaigns across various channels, including SEM, paid social, retargeting, and ABM.
  • Manage the promotion and execution of webinars and virtual events, from setup to post-event follow-up, to drive registrations and attendance.
  • Repurpose content for digital channels, assist with SEO optimization to improve organic traffic/conversions and support Generative Engine Optimization (GEO).
  • Monitor campaign performance, analyze key metrics, and use data to optimize campaigns for improved conversion rates and ROI.
  • Explore and implement new digital marketing tactics, including using generative AI to optimize campaigns and content.

Requirements

  • 2+ years of hands-on experience in digital marketing, with a focus on tactical execution, either in-house or agency.
  • Proven experience managing campaigns on platforms such as Google Ads, LinkedIn Ads, and other paid social channels.
  • Strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions. Experience with tools like Google Analytics, Google Data Studio, Tableau, Marketo, and/or Salesforce is a plus.
  • A proactive, self-starter who is motivated to stay current with digital marketing trends and new technologies.
  • Excellent communication and collaboration skills to work effectively with cross-functional teams.
Benefits
  • All employees may be eligible to become Menlo Security shareholders through eligibility for stock-based compensation grants, which are awarded to employees based on company and individual performance.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
digital marketingSEO optimizationcampaign performance analysisdata-driven decision makinggenerative AItactical executionconversion rate optimizationretargetingaccount-based marketing (ABM)content repurposing
Soft skills
analytical skillscommunication skillscollaboration skillsproactiveself-startermotivation to learntrend awareness