Men In Blazers Media Network

Performance Marketing

• Support the setup and management of campaigns within DSP’s, helping execute programmatic buys across display, video, and connected TV inventory.
• Assist in building and launching paid campaigns across TikTok, Meta, YouTube and Google Ads.
• Manage daily optimizations to hit performance KPIs (Reach, Video Views, CPA, ROAS, CPM, etc.).
• Ensure accurate tagging, tracking, and pixel setups in Google Tag Manager.
• Contribute to audience research, channel selection, and budget allocation recommendations.
• Assist in developing paid media plans that incorporate a mix of programmatic channels, social, search and video, including inventory sourcing through open exchange, private marketplace, or direct deals where applicable.
• Track competitive insights, platform benchmarks, and learnings to inform future strategy.
• Build performance reports for internal stakeholders and partners and contribute to campaign readouts and post-mortems.
• Pull data from DSPs, Ads Managers, YouTube Studio, Google Analytics, Hubspot, reporting interfaces and any third-party tracking tools.
• Work closely with Social, Marketing, Creative, Content, and Partnerships teams to align paid campaigns with organic and partner initiatives.

Paid Media Manager

Creative Strategist

• Responsible for oversight & construction of creative concepts to pitch & present the Men in Blazers Media Network to potential partners.
• Collaborate with Sales and Partnerships teams to create RFP responses, proactive proposals and in-person meeting decks/pitches
• Serve as a bridge between the creative and business teams to ideate, create, and oversee unique concepts to present Men in Blazers Media Network assets
• Serve as a leader in finding new creative ways to reach our audience, in ways our competitors aren’t.
• Coordinate, and execute, paid media strategy, all while continuously focusing on finding new ways to reach out audiences through content and concepts
• Constantly be idealizing and building better creative concepts for our marketing & partnership teams to utilize
• Monitor social media trends and analytics to inform strategy and execution tactics
• Communicate with internal teams to track KPIs and report on social media performance
• Stay updated on emerging social media platforms and technologies to keep our strategy innovative and relevant

Director, Creative Strategy

Video Editor

• Review and approve video edits across podcasts, interviews, and specials
• Coordinate live streams, including setup, script support, and post-show updates
• Edit and publish YouTube Shorts from internal and social content
• Create thumbnails, write headlines and descriptions
• Publish videos, manage playlists, and optimize metadata
• Post updates on YouTube Posts and monitor comments
• Collaborate on YouTube-first content and repackage legacy content
• Test thumbnails and reorganize older videos for performance

YouTube Video Producer

Operations

• Assist senior and freelance editors with ingesting, formatting, and syncing raw footage.
• Run recording sessions, managing all media from records.
• Track down clips and media from external archives
• Manage and maintain order in Men in Blazers media archives
• Edit video content in a variety of styles
• Create title graphics and thumbnails as necessary
• Research, clip, and transcode video clips for larger projects.
• Assist MiB Director of Production Operations and editors for advanced edits.
• Troubleshoot technical and creative challenges.

Paid Media Manager

Director, Creative Strategy

YouTube Video Producer

Production Operations Associate

Creative Strategist