Senior Director, Marketing – Strategy, New Product Development

Medtronic

Senior Director leading upstream marketing strategy and product development at Medtronic. Identifying clinical needs and shaping product concepts to drive growth and innovation.

Posted 6/2/2026full-timeMounds View • Massachusetts, Minnesota • 🇺🇸 United StatesSenior💰 $228,000 - $342,000 per yearWebsite

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Hard Skills

upstream marketingproduct developmentfinancial modelingbusiness case developmentmarket assessmentinnovation pipeline managementproduct strategy developmentvalue proposition definitiontarget product profile creationclinical need identification

Soft Skills

strategic thinkingexecutive communicationteam leadershipcustomer focuscollaborationinnovation fosteringpresentation skillsorganizational skillsanalytical skillsproblem-solving

Certifications & Qualifications

Bachelor's degreeMBAadvanced degree

Industry Keywords

medical technologyhealthcare marketsclinical environmentsregulatory considerationsmatrixed organizationsproduct launchportfolio strategymarket dynamicscustomer insightscompetitive analysis

About the role

Key responsibilities & impact

Lead long-term portfolio strategy, identifying growth opportunities, emerging technologies, and competitive dynamics.
Drive upstream marketing activities including market assessment, voice-of-customer insights, and unmet clinical need identification.
Define product concepts, value propositions, and target product profiles to guide product development programs.
Partner with R&D leadership to shape and prioritize the innovation pipeline and ensure alignment with strategic priorities.
Lead development of business cases, financial models, and strategic recommendations for new product investments.
Provide strategic oversight for product development programs from concept through development phases.
Collaborate with downstream marketing and commercialization teams to ensure successful transition from development to launch planning.
Present portfolio strategy, innovation initiatives, and program updates to senior leadership.
Build and develop a high-performing upstream marketing team and foster a culture of innovation and customer focus.

Requirements

What you’ll need

Requires a Bachelor’s degree and minimum of 15 years of relevant experience with 10+ years of managerial experience (people or program), or advanced degree with a minimum 13 years prior relevant experience, minimum of 10 years of managerial experience (people or program).
MBA or advanced degree.
Experience leading upstream marketing or innovation programs within medical technology.
Demonstrated success developing product strategies and guiding products through development processes.
Strong understanding of healthcare markets, clinical environments, and regulatory considerations.
Ability to travel as necessary to conduct business, attend meetings and conferences.
Experience working in highly matrixed, global organizations.
Strong strategic thinking, financial acumen, and executive communication skills.

Benefits

Comp & perks

Health, Dental and vision insurance
Health Savings Account
Healthcare Flexible Spending Account
Life insurance
Long-term disability leave
Dependent daycare spending account
Tuition assistance/reimbursement
Simple Steps (global well-being program)
Incentive plans
401(k) plan plus employer contribution and match
Short-term disability
Paid time off
Paid holidays
Employee Stock Purchase Plan
Employee Assistance Program
Non-qualified Retirement Plan Supplement (subject to IRS earning minimums)
Capital Accumulation Plan (available to Vice Presidents and above, or subject to IRS earning minimums)