Designer, Social & Performance Marketing

Medical Guardian

Designer for Social & Performance Marketing at Medical Guardian. Creating engaging social content and performance-driven creative for health solutions.

Posted 6/8/2026full-timePhiladelphia • Pennsylvania • 🇺🇸 United StatesJuniorWebsite

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

graphic designmarketing designdigital creativestatic creativeanimated creativevideo creativebrand identitytypographylayoutvisual hierarchy

Soft Skills

communication skillsability to receive feedbackiterative designcreative thinkingcollaborationtime managementadaptabilityattention to detailproblem-solvingpresentation skills

Tools & Technologies

FigmaAdobe Creative Cloudperformance marketing design systemssocial media platformsAI-assisted creative workflowscontent calendarsquality assurance toolsdigital marketing toolsvideo editing softwareimage retouching software

Certifications & Qualifications

BA in Graphic DesignBFA in Graphic DesignBA in Visual DesignBFA in Visual CommunicationBA in Visual Communication

Industry Keywords

paid channelsorganic social contentaudience engagementbrand guidelinesaccessibility standardsperformance datafunnel stagescampaign objectivesdigital best practiceshealthcare marketing

Tech Stack

Tools & technologies

Cloud

About the role

Key responsibilities & impact

Design and deliver performance-driven creative across paid channels (e.g., Meta, Google, TikTok, YouTube, etc) that supports awareness, consideration, and conversion objectives.
Develop engaging organic social content that aligns with brand voice and drives audience engagement (static, motion, and short-form video).
Produce a high volume of creative variations tailored to different funnel stages, audience segments, and platform requirements.
Adapt creative to platform-specific best practices across both paid and organic environments.
Translate acquisition strategy, audience insights, and funnel-stage objectives into clear, compelling design solutions.
Optimize creative using performance data and engagement metrics to improve results across all channels.
Build and maintain modular performance marketing design systems that enable rapid iteration across multiple funnel stages.
Adapt brand guidelines to support both brand-forward upper-funnel creative and direct-response lower-funnel execution.
Ensure creative is scalable, reusable, and optimized for ongoing content production.
Retouch imagery, edit video, and perform visual enhancements to deliver polished assets.
Ensure all paid and organic creative aligns with brand guidelines, accessibility standards, and quality expectations.
Participate in creative reviews and QA to ensure accuracy and consistency.
Partner closely with growth, creative, and brand teams to align on campaign objectives, content calendars, and deliverables.
Present creative work clearly with rationale and iterate quickly based on feedback and performance insights.
Manage timelines, deliverables, and versioning across multiple campaigns and social channels.
Support external partners or content creators as needed.
Develop creative assets for landing pages, email, and partner marketing initiatives.
Support creative for in-house and external print initiatives, such as event materials, pitch decks, and healthcare marketing assets.
Maintain a deep understanding of Medical Guardian’s visual identity across all touchpoints.
Stay current on platform updates and emerging features.
Apply learnings from testing and performance analysis to refine creative approaches.
Explore emerging tools, including AI-assisted creative workflows, to improve speed and variation.
Contribute to a culture of performance-driven creative thinking.

Requirements

What you’ll need

1–4+ years of experience in graphic design, marketing design, or digital creative roles
Strong portfolio demonstrating paid and organic social creative work
Proficiency in Figma and Adobe Creative Cloud
Experience producing static, animated, and video creative for social platforms
Strong understanding of brand identity, typography, layout, and visual hierarchy
Ability to balance brand storytelling with direct-response performance goals
Comfortable receiving feedback and iterating quickly
Strong communication skills and ability to clearly articulate creative decisions
Familiarity with accessibility standards and digital best practices
BA/BFA in Graphic Design, Visual Design, Visual Communication, or a related field preferred
Candidates must be authorized to work in the United States without current or future need for visa sponsorship.
Candidates must be able to commute to our Philadelphia, PA office on Tuesdays and Wednesdays.

Benefits

Comp & perks

Health Care Plan (Medical, Dental & Vision)
Paid Time Off (Vacation, Sick Time Off & Holidays)
Company Paid Short Term Disability and Life Insurance
Retirement Plan (401k) with Company Match