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Senior Analyst, Advertising Insights – Strategy
MediaRadar, Inc.Senior Analyst delivering advertising insights and strategy to enterprise financial clients. Analyzing data and providing competitive intelligence to drive decision-making.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in advertising analytics and market research, with a strong focus on delivering tailored analytics solutions and actionable insights. Proficient in data visualization and maintaining data integrity while managing client relationships and project priorities.
Highest-signal resume keywords
Advertising AnalyticsData Visualization ToolsMarket ResearchClient CommunicationAttention to Detail
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Advertising MetricsMedia Performance AnalyticsData NormalizationData TransformationReporting SolutionsCompetitive IntelligenceStrategic PlanningProblem-SolvingData Integrity ValidationCustom Analytics Solutions
Soft Skills
Excellent CommunicationStructured Problem-SolvingClient EngagementPresentation SkillsMulti-Priority Management
Tools & Technologies
MediaRadarAd Intelligence ToolsData Visualization Software
Industry Keywords
AdvertisingMarket TrendsCompetitive Advertising ActivityMedia ChannelsClient Stakeholders
About the role
Key responsibilities & impact- Partner with clients, Commercial teams, and Custom Project Managers to understand business goals and key use cases, delivering tailored analytics solutions that support strategic objectives.
- Conduct in-depth analyses of competitive advertising activity across current and emerging media channels to uncover market trends, share shifts, and creative strategy changes, leveraging MediaRadar paid media data and key public sources.
- Customize, normalize, and transform complex datasets to align with clients’ market perspectives, producing clear narratives and actionable insights.
- Design, implement, and oversee advanced, client-tailored reporting and analytics solutions—such as line-of-business landscape analyses, share-of-spend reports, and other customized insights, including ad hoc requests—to inform strategic planning and support data-driven decision-making.
- Ensure data integrity by validating accuracy, investigating anomalies, and troubleshooting discrepancies.
- Serve as the primary point of contact for client stakeholders within research and competitive intelligence teams.
- Collaborate with clients to identify business priorities, create tailored analytics solutions, and prepare statements of work for each engagement.
- Lead presentations and consultation sessions to deliver insights.
- Partner with account and product teams to communicate client feedback and influence roadmap priorities.
- Partner with clients to coordinate priorities, ensure timely delivery of work, and maintain accurate records of hours spent on each project.
Requirements
What you’ll need- Bachelor’s degree in Marketing, Business Analytics, Media/Communications, or a related field.
- 3–5+ years of experience in advertising analytics, consulting, market research, media agency strategy, and/or competitive intelligence.
- Strong command of advertising metrics and media performance analytics
- Proficiency with ad intelligence and data visualization tools
- Excellent communication skills with the ability to lead client conversations and present to senior stakeholders.
- High attention to detail, structured problem-solving approach, and ability to manage multiple priorities.
Benefits
Comp & perks- Medical, Dental & Vision Insurance
- 401k with Company Match
- Flexible PTO
- Commuter Benefits
- Gym Discounts
- Summer Fridays