Lead the formulation and execution of corporate strategy initiatives, ensuring alignment with our overall mission and vision
Conduct market analysis and competitive research to identify trends, opportunities, and threats, informing strategic decision-making
Collaborate with executive leadership to prioritize strategic initiatives and allocate resources effectively
Develop and implement brand strategies that enhance our brand equity and align with our corporate goals
Oversee brand positioning, messaging, and perception to ensure consistency across all platforms and touchpoints
Identify and evaluate new business opportunities to drive growth, including potential acquisitions, partnerships, and market expansions
Monitor the performance of growth initiatives and adjust strategies as needed to optimize outcomes
Partner with various departments to ensure successful implementation of strategic initiatives, fostering a culture of collaboration and alignment
Requirements
Bachelor's degree in business administration, Marketing, or a related field; MBA or equivalent advanced degree preferred
8+ years of proven experience in strategy development, brand strategy, business expansion or related functions with a strong track record of strategic planning and execution
Preferred experience within the SaaS or healthcare industry
Strong analytical, problem-solving, and decision-making skills
Excellent communication and interpersonal skills, with the ability to influence and collaborate with stakeholders at all levels
Strong understanding of the healthcare landscape and technology trends
Strong understanding of brand development and market dynamics, with experience in leading brand strategy initiatives
Demonstrated ability to manage multiple projects simultaneously, delivering high-quality results under tight deadlines
Benefits
Enjoy a flexible work environment with opportunities for professional growth and development
Competitive compensation and benefits package
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.