VP, Regional Sales

McCormick & Company

VP of Regional Sales for McCormick managing profitable growth in North America. Leading sales strategy and team development with a focus on key accounts and cross-functional partnerships.

Posted 6/10/2026full-timeHunt Valley • Maryland • 🇺🇸 United StatesLead💰 $200,280 - $360,470 per yearWebsite

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

customer level business plan developmentprice optimizationassortment gainscategory managementP&L managementchannel strategyomni-channel marketingnegotiationoperations competencieslogistics competencies

Soft Skills

leadershipcollaborationcoachingmentoringteam playerstrategic influencecustomer intimacyproblem-solvingcommunicationcross-functional partnership

Tools & Technologies

merchandising toolscategory insights toolsmarketing toolsassortment toolseCommerce platformsdigital marketing toolssales management toolscustomer relationship management (CRM)data analytics toolssupply chain management tools

Certifications & Qualifications

Bachelor’s degree in Business ManagementBachelor’s degree in Marketing

Industry Keywords

CPG (Consumer Packaged Goods)retailsales leadershipbroker managementcustomer strategyprofit growthtopline growthstrategic directioncross-functional capabilitiessenior level executive experience

About the role

Key responsibilities & impact

Drive profitable growth via the McC USCPD business plan as well as customer specific initiatives through the broader McC team of sales professionals:
Merchandising (core holiday) execution - display / pricing / optimization
Price optimization and list price influence / management - tools leverage
Development of a broad Customer Level Business Plan (profit / topline)
Drive assortment gains via new items & share of shelf improvement - assortment tool & category insights
Leverage McCormick's wide array of marketing tools and insights and commercialize accordingly
Build broad capabilities and set the tone for business managers and our broker partners
Shopper marketing and omni tool leverage and partnerships
Category Management tools and insights
Drive our customer intimacy agenda with senior leadership at key accounts to establish a framework for successful execution and business results. This is both an internal and external journey as this individual is ultimately the steward for the customer into McCormick while providing the framework for broad / deep strategic and tactical influence.
Develop a world class selling team via coaching, mentoring, hiring and retention. This includes both direct reports (selling team) as well as cross-functional partners who are dedicated to these customers (Category Management, Revenue Management, Finance, Marketing and Supply Chain).
Drives the customer plan and drives solutions to complex challenges and opportunities cross functionally. This individual is the voice of the customer into the business unit and is ultimately accountable for proactive and thoughtful gap / opportunity management around the full array of P&L levers.
Build channel strategy – most notably Dollar, Drug and E-Commerce.
Build out our broader cross functional capabilities and create leverage within key customers - including Supply Chain, Finance, Digital / eCommerce and other cross functional partners.
This individual is a member of the Sales Leadership team for MCCORMICK and is expected to influence the strategic and tactical direction / choices that we are driving across the entire function. In many instances, this individual will be responsible for driving broader capability building projects to enable functional success.
Responsible for the development of 5 direct reports

Requirements

What you’ll need

Bachelor’s degree in Business Management, Marketing or related discipline.
10-15+ years of senior level CPG sales executive experience at director or VP level
Proven management, leadership & negotiation skills
Broad based operations/logistics competencies – ability to leverage cross-functional partnerships within key CPG retail partners.
Collaborative nature. A team player that will help drive the overall strategy and teams’ strategy.
Demonstrated ability to develop and activate channel/customer strategy, broker leadership and influence both in market and with various levels of leadership.
Valid driver’s license with clean driving record.

Benefits

Comp & perks

Competitive compensation
Career growth opportunities
Flexibility and Support for Diverse Life Stages and Choices
Wellbeing programs including Physical, Mental and Financial wellness
Tuition assistance