Maxwood Furniture

eCommerce Paid Media Specialist

Maxwood Furniture

full-time

Posted on:

Location Type: Remote

Location: South Carolina • United States

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About the role

  • Plan, develop, and execute comprehensive paid media strategies across PPC, DSP, STV, and other digital channels
  • Manage and optimize campaigns across Google Ads, Microsoft Ads, Meta (Facebook & Instagram), and other relevant platforms
  • Monitor campaign performance daily and provide structured reporting weekly and monthly through automated dashboards
  • Conduct A/B testing across ad creative, audience segmentation, and bidding strategies to maximize ROI
  • Perform ongoing keyword research, expansion, and optimization
  • Analyze competitor SEM strategies and identify opportunity gaps
  • Manage campaign budgets, forecast spend, and reconcile discrepancies
  • Partner with Brand and Marketing teams to align campaigns with tone, priorities, and strategic initiatives
  • Coordinate with team members managing marketplace advertising (Amazon, Wayfair, etc.) to ensure cohesive channel strategy
  • Maintain strong understanding of emerging advertising technologies, tools, and best practices

Requirements

  • 4+ years of experience in e-commerce advertising management
  • Minimum 2 years of hands-on expertise in: Google Ads / Microsoft Ads (Search & Shopping), Meta (Facebook & Instagram) campaign management
  • Proven experience executing A/B testing and campaign optimization
  • Strong understanding of digital marketing technologies, attribution, targeting, and analytics platforms
  • Demonstrated success optimizing campaign structure and bidding strategies
  • Strong analytical skills including data manipulation and performance analysis
  • Excellent written and verbal communication skills
  • Agency experience welcomed
Benefits
  • 401(k) matching
  • Dental insurance
  • Employee assistance program
  • Employee discount
  • Flexible schedule
  • Flexible spending account
  • Health insurance
  • Life insurance
  • Vision insurance
  • Paid time off
  • Professional development assistance
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
PPCDSPSTVGoogle AdsMicrosoft AdsMeta AdsA/B testingkeyword researchcampaign optimizationdata analysis
Soft Skills
analytical skillscommunication skillscollaborationstrategic thinkingproblem-solving