eCommerce Paid Media Specialist

Maxwood Furniture

Paid Media Strategist for Maxwood Furniture optimizing advertising across multiple digital channels. Responsible for driving revenue growth and performing data-driven campaign analysis.

Posted 4/12/2026full-timeRemote • South Carolina • 🇺🇸 United StatesMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

Plan, develop, and execute comprehensive paid media strategies across PPC, DSP, STV, and other digital channels
Manage and optimize campaigns across Google Ads, Microsoft Ads, Meta (Facebook & Instagram), and other relevant platforms
Monitor campaign performance daily and provide structured reporting weekly and monthly through automated dashboards
Conduct A/B testing across ad creative, audience segmentation, and bidding strategies to maximize ROI
Perform ongoing keyword research, expansion, and optimization
Analyze competitor SEM strategies and identify opportunity gaps
Manage campaign budgets, forecast spend, and reconcile discrepancies
Partner with Brand and Marketing teams to align campaigns with tone, priorities, and strategic initiatives
Coordinate with team members managing marketplace advertising (Amazon, Wayfair, etc.) to ensure cohesive channel strategy
Maintain strong understanding of emerging advertising technologies, tools, and best practices

Requirements

What you’ll need

4+ years of experience in e-commerce advertising management
Minimum 2 years of hands-on expertise in: Google Ads / Microsoft Ads (Search & Shopping), Meta (Facebook & Instagram) campaign management
Proven experience executing A/B testing and campaign optimization
Strong understanding of digital marketing technologies, attribution, targeting, and analytics platforms
Demonstrated success optimizing campaign structure and bidding strategies
Strong analytical skills including data manipulation and performance analysis
Excellent written and verbal communication skills
Agency experience welcomed

Benefits

Comp & perks

401(k) matching
Dental insurance
Employee assistance program
Employee discount
Flexible schedule
Flexible spending account
Health insurance
Life insurance
Vision insurance
Paid time off
Professional development assistance

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

PPCDSPSTVGoogle AdsMicrosoft AdsMeta AdsA/B testingkeyword researchcampaign optimizationdata analysis

Soft Skills

analytical skillscommunication skillscollaborationstrategic thinkingproblem-solving