Maxwood Furniture

Google Ads Strategist

Maxwood Furniture

full-time

Posted on:

Location Type: Remote

Location: United States

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About the role

  • Own Google Ads strategy and performance across multiple brands and product categories
  • Manage and optimize significant monthly ad spend with clear ROAS and profitability targets
  • Identify and execute opportunities to improve efficiency and reduce external agency reliance
  • Build structured testing roadmaps across bidding strategies, creative, audience segmentation, and landing page alignment
  • Conduct incrementality and lift analysis to validate true performance impact
  • Develop forecasting models and scenario planning to guide budget allocation
  • Partner with Analytics to strengthen attribution accuracy and performance reporting
  • Translate complex performance data into clear, strategic recommendations for leadership
  • Lead post-campaign analysis with actionable insights tied directly to revenue and margin outcomes
  • Continuously identify new keyword, audience, and growth expansion opportunities
  • Maintain rigorous data integrity across tracking, tagging, and reporting infrastructure

Requirements

  • 5+ years of hands-on Google Ads management experience at meaningful budget scale
  • Demonstrated success managing high-spend accounts with measurable revenue impact
  • Proven track record of improving ROAS, lowering CPA, and driving profitable growth
  • Strong understanding of attribution models and incrementality testing
  • Advanced analytical capability with Google Analytics (GA4) or similar platforms
  • Experience building dashboards and performance reporting frameworks
  • Experience in DTC, e-commerce, or consumer brands
  • Ability to think commercially, not just tactically
  • Strong executive communication skills
Benefits
  • 401(k) matching
  • Dental insurance
  • Employee assistance program
  • Employee discount
  • Flexible schedule
  • Flexible spending account
  • Health insurance
  • Life insurance
  • Vision insurance
  • Paid time off
  • Professional development assistance
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
Google AdsROASCPAincrementality testingattribution modelsforecasting modelsdata analysisperformance reportingaudience segmentationbidding strategies
Soft Skills
executive communicationstrategic recommendationsanalytical capabilitycommercial thinkingactionable insightsleadershipefficiency improvementdata integrityproblem-solvingcollaboration