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Maxwood Furniture

Google Ads Strategist

Maxwood Furniture

Google Ads Strategist leading paid search strategy and performance across Maxwood Furniture’s brand portfolio. Focused on driving revenue efficiency and reducing reliance on external agencies.

Posted 4/12/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSeniorWebsite

About the role

Key responsibilities & impact
  • Own Google Ads strategy and performance across multiple brands and product categories
  • Manage and optimize significant monthly ad spend with clear ROAS and profitability targets
  • Identify and execute opportunities to improve efficiency and reduce external agency reliance
  • Build structured testing roadmaps across bidding strategies, creative, audience segmentation, and landing page alignment
  • Conduct incrementality and lift analysis to validate true performance impact
  • Develop forecasting models and scenario planning to guide budget allocation
  • Partner with Analytics to strengthen attribution accuracy and performance reporting
  • Translate complex performance data into clear, strategic recommendations for leadership
  • Lead post-campaign analysis with actionable insights tied directly to revenue and margin outcomes
  • Continuously identify new keyword, audience, and growth expansion opportunities
  • Maintain rigorous data integrity across tracking, tagging, and reporting infrastructure

Requirements

What you’ll need
  • 5+ years of hands-on Google Ads management experience at meaningful budget scale
  • Demonstrated success managing high-spend accounts with measurable revenue impact
  • Proven track record of improving ROAS, lowering CPA, and driving profitable growth
  • Strong understanding of attribution models and incrementality testing
  • Advanced analytical capability with Google Analytics (GA4) or similar platforms
  • Experience building dashboards and performance reporting frameworks
  • Experience in DTC, e-commerce, or consumer brands
  • Ability to think commercially, not just tactically
  • Strong executive communication skills

Benefits

Comp & perks
  • 401(k) matching
  • Dental insurance
  • Employee assistance program
  • Employee discount
  • Flexible schedule
  • Flexible spending account
  • Health insurance
  • Life insurance
  • Vision insurance
  • Paid time off
  • Professional development assistance

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools
Google AdsROASCPAincrementality testingattribution modelsforecasting modelsdata analysisperformance reportingaudience segmentationbidding strategies
Soft Skills
executive communicationstrategic recommendationsanalytical capabilitycommercial thinkingactionable insightsleadershipefficiency improvementdata integrityproblem-solvingcollaboration