Customer Marketing Manager
Maxio
full-time
Posted on:
Location Type: Remote
Location: United States
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About the role
- Identify satisfied customers for participation in case studies, testimonials, reviews, and speaking opportunities.
- Maintain the customer reference database including advocate status, use cases, and product details.
- Coordinate requests for G2 reviews and track participation and outcomes.
- Support the growth and organization of the customer advocacy pipeline.
- Work with Customer Success Managers and Account Managers to identify customers with strong results or notable use cases.
- Coordinate interviews and scheduling for case studies and customer spotlights.
- Collaborate with Product Marketing and Content teams to support the development of written and video customer stories.
- Manage customer approvals and track the performance of published content.
- Assist in drafting and sending customer newsletters, product updates, event communications, and related outreach.
- Coordinate webinar logistics including invitations, registrations, reminders, and follow-up.
- Support engagement within the Maxio Customer Community Slack channel.
- Maintain dashboards and reports related to customer advocacy, NPS themes, review volume, and content performance.
- Track metrics for program effectiveness including open rates, event registrations, referrals, and story engagement.
- Organize internal documentation such as content calendars, contact lists, and process documents.
- Provide project coordination support for Customer Success and Marketing initiatives.
Requirements
- Identify satisfied customers for participation in case studies, testimonials, reviews, and speaking opportunities.
- Maintain the customer reference database including advocate status, use cases, and product details.
- Coordinate requests for G2 reviews and track participation and outcomes.
- Support the growth and organization of the customer advocacy pipeline.
- Work with Customer Success Managers and Account Managers to identify customers with strong results or notable use cases.
- Coordinate interviews and scheduling for case studies and customer spotlights.
- Collaborate with Product Marketing and Content teams to support the development of written and video customer stories.
- Manage customer approvals and track the performance of published content.
- Assist in drafting and sending customer newsletters, product updates, event communications, and related outreach.
- Coordinate webinar logistics including invitations, registrations, reminders, and follow-up.
- Support engagement within the Maxio Customer Community Slack channel.
- Maintain dashboards and reports related to customer advocacy, NPS themes, review volume, and content performance.
- Track metrics for program effectiveness including open rates, event registrations, referrals, and story engagement.
- Organize internal documentation such as content calendars, contact lists, and process documents.
- Provide project coordination support for Customer Success and Marketing initiatives.
Benefits
- 5+ Yrs Experience in marketing, customer success, communications, or a related customer supporting role.
- Strong written and verbal communication skills.
- Excellent organizational and project management abilities.
- Comfortable collaborating with multiple teams and customer stakeholders.
- Ability to manage multiple tasks and shifting priorities.
- Preferred familiarity with SaaS, customer advocacy programs, or systems such as HubSpot, Salesforce, G2, or community platforms.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
customer advocacycase studiestestimonialscustomer reference databaseG2 reviewscontent performance trackingmetrics trackingproject coordinationdashboard maintenanceevent communications
Soft skills
collaborationorganizationcommunicationcustomer engagementproject managementinterpersonal skillsschedulingcontent developmentoutreachteamwork