Product Marketing Lead

Maven AGI

Product Marketing Lead responsible for overseeing product positioning and go-to-market strategy at AI platform startup. Collaborating with cross-functional teams to create impactful marketing initiatives.

Posted 5/22/2026full-timeRemote • Massachusetts • 🇺🇸 United StatesSenior💰 $162,000 - $198,000 per yearWebsite

Tech Stack

Tools & technologies

Maven

About the role

Key responsibilities & impact

Own Maven’s product positioning and messaging end-to-end, translating complex AI capabilities into clear, differentiated value propositions for enterprise buyers (CCOs, CXOs, IT leaders) and technical evaluators alike.
Drive go-to-market launches for new products and features: from positioning and launch strategy through cross-functional execution, customer communications, and post-launch measurement.
Build and maintain a world-class sales enablement library — battlecards, pitch decks, use case frameworks, objection-handling guides, and win/loss analysis — that helps our sales team move faster and win more.
Partner closely with Product to shape the roadmap, bringing market intelligence, competitive insights, and customer signals into the strategy conversation rather than just reacting to it.
Define and own Maven’s competitive positioning, tracking the enterprise AI landscape and translating it into materials that sharpen our story and accelerate deal cycles.
Develop high-impact content that moves buyers: case studies, demos, blog posts, solution briefs, and webinars that demonstrate measurable ROI and build pipeline.
Own the trust and governance narrative — positioning Maven’s approach to security, reliability, and responsible AI as a competitive advantage for risk-sensitive enterprise buyers.
Establish and track PMM metrics, product adoption, launch performance, win rates, pipeline influence, etc., and iterate based on what’s working.

Requirements

What you’ll need

7+ years of experience in product marketing, with 4+ years at an enterprise B2B SaaS or AI company, and deep experience owning the full GTM lifecycle.
Genuine fluency in AI. You understand how LLMs, AI agents, and enterprise AI deployments work, and you can speak credibly to both technical evaluators and business buyers without losing either audience.
A builder’s mindset: you’ve created GTM functions, messaging frameworks, and enablement programs from scratch, not just inherited them.
Exceptional storytelling and writing. You can turn a complex product into a compelling narrative and produce materials that reps actually use.
Deep familiarity with enterprise sales motions: you understand deal cycles, champion dynamics, procurement, and what it takes to accelerate a competitive evaluation.
Comfort with ambiguity and a bias for action. You thrive without a playbook, know how to prioritize, and move fast without waiting for perfect.
Strong cross-functional partner: you can drive alignment across Product, Sales, and leadership without formal authority.
Demonstrated enthusiasm and competency in generative AI and agentic AI systems — you follow the space closely and bring that knowledge into your work.

Benefits

Comp & perks

High Impact in cutting-edge field: Be at the vanguard of AI innovation.
Compensation Package: Competitive salary, comprehensive benefits, and meaningful equity stakes.
Inclusive Culture: A diverse and welcoming work environment where everyone’s voice is heard.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

product marketinggo-to-market strategysales enablementcompetitive positioningcontent developmentAI fluencyenterprise B2B SaaSGTM lifecyclestorytellingwriting

Soft Skills

builder's mindsetexceptional storytellingcomfort with ambiguitybias for actionstrong cross-functional partnershipenthusiasm for generative AIability to drive alignmentcommunication skillsorganizational skillsanalytical thinking