
Manager, Data Science, Marketing Analytics
Match Group
full-time
Posted on:
Location Type: Hybrid
Location: Dallas • Texas • United States
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About the role
- Analyze marketing responsiveness and business performance
- Build industry leading models to understand marketing investments
- Find the “story” in the data and communicate insights with executives and teams
- Perform ongoing ad-hoc analyses to evaluate marketing spend efficiency
- Integrate event data with customer data sources
- Support reporting and business intelligence needs of the Marketing team
Requirements
- 5+ years of relevant experience in analytics or data science
- Experience building Marketing Mix Models (MMM) and other marketing measurement techniques
- Ability to think objectively and interpret meaningful themes from quantitative and qualitative data
- Ability to build constructive and effective relationships with a broad and diverse group of business partners
- Ability to execute complex analytics projects with actionable conclusions
- Proficiency with SQL required
- Strong coding capabilities, preferably in Python
- Familiarity with BI concepts and tools, including data pipeline orchestration and dashboard creation
- Knowledge of statistics, specifically experimental design and analysis
- Proficiency in Microsoft Excel and Microsoft PowerPoint (or equivalents)
- Familiarity with common marketing KPIs, metrics, and growth experiments
Benefits
- Medical, mental health, and wellness benefits to support your overall health and well-being
- Competitive compensation, 100% employer match on 401k contributions up to 10% (cap at $10,000)
- Employee stock purchase program to help you feel supported in your financial security
- Generous PTO and 14 paid holidays so you can unplug
- Annual training allowance for professional development
- ERG membership opportunities and events to feel connected and empowered in your work
- 20 weeks of 100% paid parental leave
- Fertility, adoption, and child care resources
- Pet insurance and discounts
- Company events for employees to build a sense of connection and belonging
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
analyticsdata scienceMarketing Mix ModelsSQLPythonstatisticsexperimental designMicrosoft ExcelMicrosoft PowerPointdata pipeline orchestration
Soft Skills
analytical thinkingrelationship buildingcommunicationobjectivityproject executioninterpretation of datacollaborationinsight generationconstructive feedbackadaptability