Master of Malt

Partner Manager, On-Trade

Master of Malt

full-time

Posted on:

Location: 🇬🇧 United Kingdom

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Job Level

Mid-LevelSenior

About the role

  • Accountable for developing and managing an account base of customers spanning the Independent On-Trade (IFT).
  • Leverage the Master of Malt Trade wholesaler supply platform to widen footprint and grow value contributions across channels.
  • Drive distribution, visibility and activation of the Maverick Drinks brand portfolio, including key exclusive Distribution Brands.
  • Act as a consultant to the trade, bringing customers on the craft spirits journey.
  • Maintain existing account relations while creating new business opportunities and establishing a diverse customer base across the On-Trade and agreed Wholesalers.
  • Identify business-building opportunities and understand Net Revenue and Margin contributions per brand to create investment plans that drive incremental growth.
  • Collaborate with Brand and Customer Marketing, Route-to-Market colleagues and MoM Trade teams to build support plans and drive ROI.
  • Use expertise in spirits and wholesale categories and knowledge of the consumer journey to inform product ranging and grow MoM Trade basket spend.
  • Drive rate of sale and leverage core Maverick brand listings to establish distribution of the wider brand portfolio.
  • Liaise with external RTM Sales Managers to support existing distribution and secure new distribution with a clear ROS plan.
  • Partner with 3rd party brands on activations and brand building within prestige client/partner accounts and specific wholesalers.

Requirements

  • Demonstrative experience of quality Account Management within the Spirits industry, including selling-in new products or range extensions.
  • Experience of new business development within the On-Trade and Wholesale and/or Indy Retail sector desirable.
  • Experience and knowledge of the designated region and the key spirits players within it.
  • Strong working knowledge of UK spirits business - brands, venues, trends, innovation.
  • Strong product knowledge spanning all categories of spirits, preferably along with an understanding of the craft spirits category.
  • Demonstrative skills in commercial investment builds and management, including an understanding of spend vs costs and overall contributions.
  • Strong numeracy, language and negotiation skills.
  • Wine & Spirit Education Trust (WSET) Qualification at Higher Level would be desirable, as would degree level education.
  • Curation of cocktail lists and skills in trade marketing would be hugely valuable.