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Account Director
MassMedia Marketing, Advertising, PR. - Serve as the senior strategic lead and day-to-day point of contact for assigned corporate and healthcare clients.
About the role
Key responsibilities & impact- - Serve as the senior strategic lead and day-to-day point of contact for assigned corporate and healthcare clients.
- - Ensure client satisfaction and retention through exceptional client service / communication, timely delivery of quality projects and campaigns, impactful reporting and managing expectations.
- - Develop and oversee integrated marketing strategies aligned to client business objectives, brand positioning, and market dynamics; translate client goals into clear, actionable briefs for cross-functional teams to ensure integration.
- - Maintain a thorough understanding of client industries, competitive landscape, and happenings / trends to develop and provide timely and relevant recommendations.
- - Develop and manage client budgets and maintain a deep understanding of financial performance and internal resource allocation to ensure client profitability.
- - Consistently identify and pursue opportunities to expand and enhance agency involvement and contributions to the client (i.e.: new strategies, scopes, services, offerings, etc.).
- - Understand and manage monthly client billing and activity reporting processes to ensure accuracy.
- - Manage mid-level and junior client engagement team members; oversee specialist teams as it relates to assigned accounts.
- - Act as a liaison between client and outside suppliers (printers, photographers, videographers, etc.).
- - Lead organic growth proposals and presentations; support and contribute to agency pitches, RFPs and new business initiatives
Requirements
What you’ll need- - BS or BA in marketing, communications, or advertising
- - 10+ years of marketing/advertising agency experience is preferred or relevant experience in a multi-faceted client-side marketing position
- - Corporate and B2B brand experience
- - Demonstrated proficiency identifying and understanding clients’ needs and using internal and external research to develop and deliver strategic marketing solutions that drive client retention and growth
- - Experience leading clients and serving as the senior day-to-day point of contact
- - Exceptional level of attention to detail, strong organizational skills and a results-driven, growth mindset
- - Strong leadership, communication, writing, presentation abilities, and advanced knowledge of PowerPoint and Excel (in addition to standard MS Office programs)
Benefits
Comp & perks- At MassMedia, we pride ourselves on hiring top talent and we work hard to provide our full-time employees benefits that make our team members lives better.
- Our comprehensive compensations and benefits program includes:
- - Competitive salaries and opportunity for advancement; we always strive to promote from within!
- - Annual team bonus incentives based on achieving individual and company goals
- - Medical, dental and visions plans for you and your family and financial protection
- - 401(k) plan with 3% company matching program
- - Generous paid time off – up to 4 weeks off each year plus 11 paid holidays and your birthday off!
- - Paid maternity leave
- - Professional development, industry training opportunities, and career advancement from within
- - Mileage reimbursement for work-related travel
- - Interested and qualified candidates should apply by submitting a cover letter, resume & salary requirements. Please no phone calls.
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
marketing strategyclient retentionbudget managementfinancial performance analysisproject managementstrategic marketing solutionsB2B marketingcampaign managementreportingRFPs
Soft Skills
client servicecommunicationorganizational skillsattention to detailleadershipresults-driven mindsetpresentation abilitieswriting skillsteam managementrelationship management
Certifications
BS in MarketingBA in CommunicationsBA in Advertising