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CRM Team Lead
Massive Rocket | Data & CRM ConsultancyCRM Team Lead at Massive Rocket leading a high-performing team of CRM Consultants. Driving campaign success in a rapidly scaling digital marketing agency with global collaboration.
About the role
Key responsibilities & impact- Lead and support a team of up to 10 CRM Consultants, ensuring their work consistently meets Massive Rocket’s standards for quality, speed, and execution
- Hold the team accountable to best‑in‑class delivery practices and the expectations of the CRM Practice
- Lead the end‑to‑end execution of CRM initiatives within the Braze platform across multiple channels
- Configure and customise Braze to bring strategies and campaigns to life with precision
- Design and launch targeted, high‑impact marketing campaigns using Braze’s messaging capabilities
- Leverage Braze’s segmentation and personalisation tools to tailor experiences to specific audience groups
- Work closely with the strategy team and other stakeholders to ensure flawless alignment between strategy and execution
- Partner directly with clients to understand their goals and shape solutions that deliver meaningful, lasting results
Requirements
What you’ll need- 10+ years of CRM experience, delivering high‑quality work across complex customer engagement ecosystems
- 4+ years in a leadership or management role (Head of CRM, CRM Team Lead), guiding teams to consistent, high‑impact delivery
- 2+ years of hands‑on Braze experience, with a strong command of its features and best practices
- Exceptional attention to detail, including QA across campaigns, integrations, and documentation
- Strong grounding in digital marketing, with a clear understanding of how CRM fits into the wider customer experience
- Proven ability to leverage AI tools to boost productivity and streamline day‑to‑day workflows
- Solid understanding of relational databases and data structures for smarter segmentation and personalisation
- Proactive, collaborative mindset, thriving in cross‑functional environments
- Excellent interpersonal and communication skills, built through agency or client‑facing experience
- Comfortable operating in fast‑paced agency settings, managing multiple stakeholders and priorities
- Fluent English (C1 level) with strong written and verbal communication
Benefits
Comp & perks- Rocket‑Fuelled Growth – Big challenges, fast learning, and the chance to level up quicker than anywhere else
- A Culture That Actually Gives a Damn – Supportive, positive, and built around people who want to see you win
- A Global Crew – Collaborate with brilliant teammates across Europe, the US, and beyond
- Remote‑First for Life – Work from wherever you feel your best
- Real Career Momentum – Clear progression, real ownership, and space to grow into your next chapter
- Moments That Matter – Meetups, events, and team experiences that make the journey unforgettable
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
CRM Strategy ExecutionBraze ConfigurationCampaign Design and LaunchSegmentation and PersonalisationData Structure UnderstandingAI Tool UtilizationQuality AssuranceCustomer Engagement Ecosystem Knowledge
Soft Skills
Attention to DetailProactive MindsetCollaborationInterpersonal SkillsCommunication Skills