Paid Search Manager

Mason

Paid Search Manager driving performance through innovative strategies for a premier digital marketing agency. Managing paid search campaigns and collaborating across teams to achieve client goals.

Posted 5/29/2026full-timeCharlotte • North Carolina • 🇺🇸 United StatesJuniorMid-Level💰 $65,000 per yearWebsite

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

paid search campaign managementkeyword researchdata analysisperformance optimizationbudget managementstrategic planningclient account managementmarketing metrics evaluationbidding strategiestrend identification

Soft Skills

organizational skillscommunication skillscollaborationanalytical skillsproblem-solvingtime managementteam trainingclient relationship managementadaptabilityinnovation

Tools & Technologies

Google AdsMicrosoft AdvertisingGoogle Keyword PlannerSEMRushMonday.comHarvestanalytics toolssearch platformscampaign management softwarereporting tools

Certifications & Qualifications

Google Ads certificationGoogle Analytics certification

Industry Keywords

digital marketingcampaign operationsKPI monitoringperformance goalspaid searchclient servicesSEOdata-driven recommendationsmarketing objectivesagency setting

About the role

Key responsibilities & impact

Own Campaign Operations: Manage daily paid search activities, ensure strategic alignment, maintain quality standards, and monitor performance against KPIs.
Execute Strategic Plans: Translate media strategies into effective paid search campaigns. Balance performance goals with budget constraints through smart targeting, bidding, and optimization.
Master Platform Expertise: Maintain deep knowledge of search platforms (Google Ads, Microsoft Advertising), stay current on features and policies, and drive innovation.
Collaborate Across Teams: Partner with Client Services, SEO, and Analytics to integrate paid search into broader strategies. Communicate needs clearly and respond promptly to requests.
Analyze Performance: Review campaign data regularly, identify trends and optimization opportunities, and deliver clear, data-driven recommendations.
Adhere to Processes: Follow established workflows, maintain documentation, update Monday.com throughout the day, and report time accurately in Harvest daily.

Requirements

What you’ll need

Minimum 2 years of experience in digital marketing/agency setting with paid search campaign management.
Minimum 1 years of direct client account management/ownership experience.
Proficiency in Google Ads, Microsoft Advertising, and keyword research tools (Google Keyword Planner, SEMRush).
Strong analytical skills with ability to evaluate marketing metrics and make data-driven decisions.
Excellent organizational skills to manage multiple projects and teams effectively.
Preferred: Certifications in Google Ads, Google Analytics, and other relevant platforms.
Experience supporting and training marketing team members.
Proven track record of growing client accounts and achieving marketing objectives.

Benefits

Comp & perks

Competitive salary with 401K matching.
Comprehensive health, dental, and vision insurance.
Unlimited PTO and paid holidays.
Extensive training and development opportunities during tenure.