Digital Marketing Executive

Marshmallow

Marketing Executive at a fast-growing fintech startup focused on enhancing digital marketing performance and managing partner relationships. Collaborate closely with the Marketing Team to drive campaign success.

Posted 7/21/2026full-timeLondon • 🇬🇧 United KingdomJuniorMid-LevelWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in managing affiliate and influencer partnerships, executing email marketing campaigns, and utilizing data analytics tools for performance reporting. Proficient in CRM platforms, particularly Braze, with a strong focus on customer engagement and communication.

Highest-signal resume keywords

Affiliate ManagementEmail Campaign ExecutionData AnalysisBraze ProficiencyPerformance Reporting

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Email MarketingCampaign CoordinationData InterpretationPerformance TrackingCampaign QA

Soft Skills

Customer EmpathyCuriosityStrong Written Communication

Tools & Technologies

BrazeLooker

Industry Keywords

Digital MarketingContent MarketingAffiliate Marketing

About the role

Key responsibilities & impact

Partner, Influencer & Affiliate Coordination: Own the day-to-day management of our Bronze and Silver tier affiliates and influencers - tracking performance weekly, keeping the partner tracker current, and flagging anything that moves.
Owned Channel Execution: Build and deploy email campaigns in Braze - copy, design, segmentation, scheduling, and QA.
Campaign Delivery: Coordinate campaign workstreams and timelines across stakeholders, maintain campaign trackers, QA all outgoing materials before launch, and pull post-campaign data to share reports and learnings with the team.
Performance Reporting & AI Tooling: Build and maintain AI-assisted reporting workflows, automating wherever possible across email, social, and affiliate dashboards.

Requirements

What you’ll need

1-2 years in a marketing, content, or digital role.
Hands-on CRM/email platform experience - ideally Braze.
Comfortable pulling and interpreting data from Looker or equivalent.
Strong written English.
Customer empathy and curiosity - you want to understand our audience and how to speak to them in a way that lands.

Benefits

Comp & perks

Flexible working arrangements
Professional development opportunities