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Marketing Operations – Automation Specialist
Marsh McLennanMarketing Operations & Automation Specialist at Mercer focused on user enablement, operations, and campaign execution. Collaborating across teams to optimize platform utilization and customer engagement.
About the role
Key responsibilities & impact- Support platform operations, user enablement, campaign execution, governance, and continuous innovation
- Lead the development, management, and continuous improvement of scalable user onboarding, training, and enablement programs
- Provide timely support for platform-related inquiries, troubleshooting, and operational guidance
- Manage communications, support resources, and user-facing documentation
- Manage and enhance the ongoing performance, governance, and administration of the Microsoft Dynamics 365 Real-Time Marketing
- Support system configuration, process standardization, compliance alignment, and platform optimization initiatives
- Participate in the rollout of new functionality, feature enhancements, and system updates
- Partner with Demand Generation, Field Marketing, and core system users to design, optimize, and support marketing automation solutions
- Assist in developing scalable technical solutions for critical business initiatives
- Develop, maintain, and continuously improve business process documentation, operational playbooks, governance frameworks, and knowledge portal resources
- Support project management and coordination for technical enhancements, integrations, and cross-functional marketing technology initiatives.
Requirements
What you’ll need- 3–5 years of hands-on experience supporting, administering, or optimizing marketing automation and CRM platforms
- Strong understanding of customer journeys, segmentation, lead lifecycle processes, and campaign operations
- Experience translating business requirements into scalable operational solutions
- Excellent troubleshooting, user enablement, and stakeholder support skills
- Strong documentation, governance, and project coordination capabilities
- Analytical mindset with strong reporting and process improvement focus
- Knowledge of privacy, compliance, and data governance best practices
- Strong English communication skills (written and verbal) preferred for cross-functional collaboration.
Benefits
Comp & perks- Health insurance
- Professional development opportunities
- Flexible working arrangements
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Microsoft Dynamics 365marketing automationCRM platformsuser onboardingcampaign executionsystem configurationprocess standardizationdata governancereportingprocess improvement
Soft Skills
troubleshootinguser enablementstakeholder supportdocumentationgovernanceproject coordinationanalytical mindsetcommunication