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Marketing Operations – Automation Specialist
Marsh McLennanMarketing Operations & Automation Specialist at Mercer focused on user enablement, operations, and campaign execution. Collaborating across teams to optimize platform utilization and customer engagement.
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Microsoft Dynamics 365marketing automationCRM platformsuser onboardingcampaign executionsystem configurationprocess standardizationdata governancereportingprocess improvement
Soft Skills
troubleshootinguser enablementstakeholder supportdocumentationgovernanceproject coordinationanalytical mindsetcommunication
Industry Keywords
customer journeyssegmentationlead lifecycle processescompliance alignmentoperational solutionsfeature enhancementscross-functional collaboration
About the role
Key responsibilities & impact- Support platform operations, user enablement, campaign execution, governance, and continuous innovation
- Lead the development, management, and continuous improvement of scalable user onboarding, training, and enablement programs
- Provide timely support for platform-related inquiries, troubleshooting, and operational guidance
- Manage communications, support resources, and user-facing documentation
- Manage and enhance the ongoing performance, governance, and administration of the Microsoft Dynamics 365 Real-Time Marketing
- Support system configuration, process standardization, compliance alignment, and platform optimization initiatives
- Participate in the rollout of new functionality, feature enhancements, and system updates
- Partner with Demand Generation, Field Marketing, and core system users to design, optimize, and support marketing automation solutions
- Assist in developing scalable technical solutions for critical business initiatives
- Develop, maintain, and continuously improve business process documentation, operational playbooks, governance frameworks, and knowledge portal resources
- Support project management and coordination for technical enhancements, integrations, and cross-functional marketing technology initiatives.
Requirements
What you’ll need- 3–5 years of hands-on experience supporting, administering, or optimizing marketing automation and CRM platforms
- Strong understanding of customer journeys, segmentation, lead lifecycle processes, and campaign operations
- Experience translating business requirements into scalable operational solutions
- Excellent troubleshooting, user enablement, and stakeholder support skills
- Strong documentation, governance, and project coordination capabilities
- Analytical mindset with strong reporting and process improvement focus
- Knowledge of privacy, compliance, and data governance best practices
- Strong English communication skills (written and verbal) preferred for cross-functional collaboration.
Benefits
Comp & perks- Health insurance
- Professional development opportunities
- Flexible working arrangements