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Mars

Trade Marketing Manager

Mars

Trade Marketing Manager focusing on EC channels in Beijing or Shanghai. Collaborating on NPD, campaign execution, and brand performance analysis.

Posted 7/11/2026full-timeBeijing • 🇨🇳 ChinaMid-LevelSeniorWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in EC Trade Marketing and Brand Operations, with a strong focus on business analysis, campaign execution, and cross-functional project leadership. Proficient in developing and executing brand strategies that drive performance and enhance investment efficiency.

Highest-signal resume keywords
EC Trade MarketingBrand OperationsBusiness AnalysisNPD LeadershipCampaign Execution

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Soft Skills
Problem-SolvingCommunicationResult OrientationAdaptability
Industry Keywords
Channel InsightsProduct DevelopmentProject DeliveryCross-Functional CollaborationBrand Campaigns

About the role

Key responsibilities & impact
  • Serve as the brand EC channel co-pilot, track and diagnose business performance
  • Act as the channel representative in brand NPD projects, provide channel insights for product design
  • Develop exclusive launch & activation plans and set targets during product development
  • Prepare pre-launch toolkits, track post-launch performance, monitor and review targets
  • Lead channel-dedicated C2M projects
  • Coordinate cross-team resources to ensure on-time and high-quality project delivery
  • Take charge of channel insight, planning, resource integration, execution and review of brand campaigns
  • Regularly deliver brand business scorecard and channel diagnosis
  • Participate in EC transformation projects to improve investment efficiency

Requirements

What you’ll need
  • Solid experience in EC trade marketing and brand operations
  • Strong business analysis and insight generation capabilities
  • Proven NPD, campaign and cross-functional project leadership
  • Excellent execution, problem-solving and communication skills
  • Strong result orientation and adaptability in fast-paced environment
  • Good written and oral English

Benefits

Comp & perks
  • Health insurance
  • Retirement plans
  • Paid time off
  • Flexible work arrangements
  • Professional development