Chief Financial Officer

Mars Men

Chief Financial Officer overseeing financial strategy and operations for Mars Men, a fast-growing DTC brand achieving significant growth. Partnering with executive teams to ensure financial success and accountability.

Posted 7/11/2026full-timeRemote • 🇺🇸 United StatesLeadWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates extensive financial leadership in high-growth consumer businesses, with a focus on financial planning, forecasting, and performance management. Proven ability to build finance teams and infrastructure while partnering with executive leadership to drive strategic financial decisions.

Highest-signal resume keywords

CFO ExperienceFinancial Planning And Analysis (FP&A)Team Building And DevelopmentDTC And eCommerce ExpertiseCapital Allocation

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Financial ReportingCash ManagementPerformance ManagementUnit EconomicsContribution Margin AnalysisChannel ProfitabilityCustomer AcquisitionInventory ManagementWorking Capital ManagementFinancial Controls

Soft Skills

Commercial JudgmentExecutive PresenceCross-Functional Collaboration

Industry Keywords

High-Growth Consumer BusinessPrivate Equity-BackedSubscription Business ModelPerformance MarketingStrategic Transactions

About the role

Key responsibilities & impact

Partner with the Co-Founders and executive team to translate the company’s strategy into clear financial priorities, operating plans, and investment decisions
Lead financial planning, forecasting, reporting, cash management, capital allocation, and company-wide performance management
Provide clear visibility into the drivers of the business, including unit economics, contribution margin, channel profitability, customer acquisition, inventory, and working capital
Partner with Growth, eCommerce, Retail, and Operations to evaluate opportunities, improve performance, and strengthen financial accountability
Build and develop the finance team, systems, processes, and reporting infrastructure required to support continued scale
Lead the financial workstreams for future strategic transactions and serve as the primary finance partner to L Catterton, lenders, and external advisors

Requirements

What you’ll need

Prior experience as a CFO or senior finance executive within a scaled, high-growth consumer business
Deep experience with DTC, eCommerce, retail, subscription, inventory, and performance marketing business models
Broad financial leadership experience spanning FP&A, accounting, cash and working capital, controls, and capital allocation
Demonstrated success building finance teams and infrastructure through periods of rapid growth and increasing complexity
Strong commercial judgment, executive presence, and ability to partner effectively with founders and cross-functional executives
Preferred Experience:
Experience in a private equity-backed or sponsor-backed environment
Experience helping lead a successful sale, recapitalization, or other significant strategic transaction

Benefits

Comp & perks

Competitive Compensation – We offer a strong salary and benefits package, tailored to attract top talent
Remote Work Environment – Our team is remote, offering full flexibility to work from home
Autonomy & Ownership – You’ll have the freedom to run your own systems and make real impact
Time Off – 15 PTO days per year (prorated), 9 company holidays, plus your birthday off
Parental Leave – Generous paid parental leave for growing families
Health Benefits – 100% premium coverage for health, dental, and vision plans, with 25% coverage for dependents
401(k) – Company-sponsored plan with a 2% match through Guideline (elective participation)
$200 Annual Superpower Membership
Growth & Development – We invest in your professional development with ongoing learning opportunities