Director, Commercialization

Marqeta

full-time

Posted on: 9/4/2025

Location: 🇺🇸 United States

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💰 $189,000 - $278,000 per year

Lead

About the role

Oversee commercialization of a portfolio of products, working closely with product management, go-to-market, marketing, finance, and enablement to develop go-to-market strategies, launch new products, and achieve target metrics and goals
Establish product pricing, inclusive of packaging, preferred structures, and standard approaches to achieve Marqeta’s growth objectives
Conduct in-depth market, industry, and competitive research
Work with sales teams to identify targets and GTM strategy, establish first beta customers, and see deals through contracting
Establish strong governance, and build a culture of data-driven decision making
Refine and standardize processes, policies, and workflows to scale working with GTM leadership and functional stakeholders
Collaborate closely with peers to establish best practices, foster knowledge sharing, and promote skills development across the GTM organization
Serve as a subject matter expert sought for advice on decisions that can impact business operations

10+ years of go-to-market, business development, or revenue operations experience
Proven experience in FinTech, financial services, or B2B SaaS environments
Track record of successfully launching products and scaling revenue
Deep understanding of financial services regulatory environment and compliance requirements
Experience with CRM platforms (Salesforce preferred), marketing automation tools, and revenue operations systems
Strong analytical skills with proficiency in data analysis tools and financial modeling
Expertise in customer segmentation, pricing strategies, and competitive positioning
Demonstrated ability to build and lead cross-functional teams in fast-paced environments
Experience with regulatory technology (RegTech), payments, lending, or wealth management platforms
Background in enterprise software sales or business development
MBA or advanced degree (preferred)