Head of Growth – Performance Marketing

Marketing.MBA: Digital Marketing Powerhouse

Head of Growth Marketing at Pressmaster.ai responsible for full-funnel growth strategy and direct response copywriting. Seeking a T-shaped marketer to own all marketing functions.

Posted 4/27/2026full-timeRemote • Texas • 🇺🇸 United StatesLead💰 $80,000 - $150,000 per yearWebsite

Tech Stack

Tools & technologies

WordPress

About the role

Key responsibilities & impact

Build and execute the full-funnel growth strategy across paid, organic, email, and lifecycle marketing
Serve as the sole copywriter crafting all ads, emails, landing pages, social posts, and product messaging
Run experiments, measure performance, optimize messaging and media performance
Maintain ownership of all growth initiatives end-to-end—strategy → execution → iteration
Own acquisition, activation, and retention strategy, including messaging, positioning, funnel design, creative strategy, and media buying (budget, channel mix, optimization)

Requirements

What you’ll need

7–10+ years in direct response copywriting and performance & growth marketing, ideally in B2B SaaS
Proven success as the primary copywriter for multi-channel campaigns
Native-level English (C2) with exceptional clarity, persuasion, and storytelling
Deep understanding of B2B funnels, buyer psychology, and CRO
Hands-on, self-directed operator comfortable owning everything solo
Strong competence with tools like HubSpot, Marketo, Google Analytics, SEMrush, WordPress, etc.
Highly organized, analytical, and able to deliver under pressure
Bonus: certifications (Copyhackers, HubSpot, Google Ads)

Benefits

Comp & perks

Full ownership: you are the marketing department
Strategic freedom with the ability to execute your ideas instantly
Build the messaging and growth engine from the ground up
Remote-first flexibility with a fast-paced, highly dynamic culture
Competitive salary, performance bonuses, and strong career growth potential

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

direct response copywritingperformance marketinggrowth marketingB2B funnelsbuyer psychologyconversion rate optimization (CRO)multi-channel campaignscopywritingmedia buyingfunnel design

Soft Skills

claritypersuasionstorytellingself-directedorganizational skillsanalytical skillsability to deliver under pressure

Certifications

CopyhackersHubSpotGoogle Ads