Senior Go-To-Market Strategy Manager, B2B

Marketbridge

Senior GTM strategy manager leading consulting engagements for Marketbridge, which builds unified go-to-market systems for B2B brands. Designing revenue, sales, partner, and marketing strategies to improve clients’ growth and performance.

Posted 8/14/2026full-timeRemote • 🇺🇸 United StatesSenior💰 $140,000 - $175,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in leading end-to-end project execution, managing stakeholder relationships, and developing strategic go-to-market solutions. Proficient in designing marketing strategies and financial models to optimize performance and drive revenue growth.

Highest-signal resume keywords

Management Consulting ExperienceProject Lifecycle ManagementStakeholder ManagementMicrosoft Office ProficiencyB2B Sales Strategy

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Project ExecutionFinancial ModelingSales Coverage ModelsMarketing Strategy DesignKPI Development

Soft Skills

LeadershipCommunication SkillsConsensus BuildingPresentation Skills

Tools & Technologies

Microsoft ExcelMicrosoft PowerPointMonday.com

Certifications & Qualifications

Bachelor’s DegreeMBA or Master’s Degree Preferred

Industry Keywords

B2B Channel StrategyCustomer SuccessChannel PartnershipsFortune 500 Experience

About the role

Key responsibilities & impact

Lead end-to-end project execution, including internal and external stakeholder management
Lead client meetings to present consulting deliverables
Develop and execute project plans within defined scope and timeframe
Deliver recommendations through routes-to-market and strategic assessments
Design future-state sales and partner strategies
Develop sales coverage models, job roles, and commercial organization structures
Integrate go-to-market strategy through people, process, and technology
Design modern marketing strategies including audience segmentation, value propositions, demand-generation recommendations, and lifecycle engagement approaches
Build marketing performance frameworks, KPIs, and operating models to optimize spend, improve ROI, and strengthen marketing’s contribution to revenue
Create financial models to support recommendations
Develop go-to-market solutions across B2B channel strategy, B2B sales strategy and operations, and marketing strategy and operations
Serve as the primary point person for engagement delivery, managing timelines, workstreams, deliverables, team members, and clients
Develop and test hypotheses, research, craft solutions, and present findings to clients
Build consensus through fact-based narratives
Manage analyst- and consultant-level resources on project engagements

Requirements

What you’ll need

Prior management consulting experience required
Extensive business experience in customer-facing functions such as sales, customer success, or channel partnerships
Bachelor’s degree in a related field required; MBA or master’s degree preferred
3–4 years of consulting experience
Experience leading engagements for large, complex organizations such as Fortune 500 companies
Ability to contribute across the project lifecycle, from hypothesis development through final presentation of deliverables
Leadership and ownership of multiple specific workstreams
Excellent oral, written communication, and presentation skills
Ability to manage internal and external stakeholders while supporting projects end-to-end
Strong foundation in Microsoft Office tools, particularly Excel and PowerPoint
Experience with project collaboration tools such as Monday.com
Eligibility to work in the United States or Canada without visa sponsorship
Ability to work EST hours preferred for the ideal candidate

Benefits

Comp & perks

Industry competitive compensation and performance-based bonuses
Generous paid time off including vacation, holidays, sick leave, maternity/paternity leave, and Friday Summer hours
A wide array of healthcare options including medical, dental, and vision coverage
401(k) savings plan with company match
Marketbridge-led Social Committee
Referral bonus program
Mentor program for new hires
Social events including holiday parties, baseball games, and happy hours
Professional growth and development through personal initiatives and company-supported learning
Management guidance and organizational resources to support career paths
Community volunteering and fundraising activities supporting humanitarian and environmental non-profit organizations