Global Marketing Campaign Manager

MariaDB

Global Marketing Campaign Manager responsible for strategizing and executing marketing campaigns to drive revenue at MariaDB. Focus on customer acquisition, retention leveraging AI capabilities across various channels.

Posted 4/15/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSenior💰 $100,000 - $125,000 per yearWebsite

About the role

Key responsibilities & impact

Develop and lead integrated, multi-channel marketing campaigns
Strategize and execute global campaigns that drive pipeline, accelerate opportunities, and increase revenue
Implement Account-Based Marketing (ABM) programs focusing on highly personalized engagement
Collaborate with product marketing and content teams to ensure campaign messaging is compelling and relevant
Use data to track performance and optimize campaigns
Work cross-functionally with sales, product marketing, content, and the rest of the marketing team

Requirements

What you’ll need

5+ years of experience in B2B marketing
at least 4 years in global campaign management or demand generation role
preferably in tech, infrastructure, SaaS, Software, Database, or open-source industry
demonstrable experience in building and executing integrated marketing campaigns
hands-on experience developing and executing Account-Based Marketing (ABM) programs
clear understanding of the marketing funnel
proficiency in digital marketing channels, including SEM/PPC, paid social, and retargeting
experience with marketing automation platforms (e.g., Marketo, HubSpot, Pardot) and CRM systems (e.g., Salesforce)
strong analytical skills with the ability to analyze campaign data, interpret results
familiarity with marketing technology integration and competency in leveraging AI tools

Benefits

Comp & perks

health insurance
life and disability insurance
funds toward professional development resources
Flexible Paid Time Off (FPTO)
paid holidays
parental leave

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

B2B marketingglobal campaign managementdemand generationAccount-Based Marketing (ABM)marketing funneldigital marketingSEMPPCpaid socialretargeting

Soft Skills

leadershipcollaborationanalytical skillscommunication