Draft, edit, and distribute press releases in AP style; respond to and manage incoming media inquiries from local reporters and outlets
Build and maintain strong relationships with agents, divisional leadership, corporate PR, Field Marketing, and local media contacts
Manage internal press release routing, stakeholder reviews, and approvals; publish approved content (news, events, etc.) to the company website using the Sitecore content management system
Maintain and update regional media lists; monitor local press activity and coverage
Develop and manage annual editorial calendars, track deadlines, and pitch stories to media outlets
Assist in drafting nomination narratives for industry awards
Track PR metrics, including media hits and press appearances, and produce basic performance reports
Provide marketing support for ad hoc divisional initiatives as needed

Requirements

Bachelor’s degree in Communications, Marketing, Public Relations, Journalism, Writing, Advertising, or a related business field
Minimum of one year of experience in public relations, journalism, or marketing; inhouse PR, agency experience, or exposure to real estate, financial services, or brokerage environments is a strong plus
Exceptional writing and editing skills, with strong verbal communication and presentation abilities
Meticulous attention to detail with the ability to manage multiple priorities, deadlines, and workflows efficiently
Demonstrated project management and collaboration skills in a fast-paced environment
Ability to learn and apply commercial real estate concepts and terminology
Advanced proficiency in Microsoft O365, including Word, Excel, and PowerPoint Experience with task management or project tracking tools such as Asana or Monday

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

writingeditingpublic relationsmedia trackingproject managementcontent managementperformance reportingstory pitchingmedia relationseditorial calendar management

Soft Skills

communicationpresentationattention to detailtime managementcollaborationmultitaskingrelationship buildingadaptabilityproblem-solvingcreativity