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Associate Director, Mission – Corporate Marketing
March of DimesAssociate Director leading integrated marketing strategies for March of Dimes. Developing campaigns to advance mission programs and corporate partnerships.
About the role
Key responsibilities & impact- Supports the development and execution of integrated marketing strategies that advance March of Dimes' mission programs.
- Serves as the day-to-day marketing lead for assigned initiatives.
- Partners closely with various teams to develop and implement integrated campaigns.
- Develops and implements integrated marketing campaigns across various channels.
- Serves as marketing lead for assigned corporate partnerships and mission-related sponsorship activations.
- Partners with mission, research, and advocacy teams to translate complex information into audience-centered communications.
- Monitors campaign performance and analyzes results to identify opportunities for improvement.
- Develops campaign-level marketing strategies within established organizational priorities and brand standards.
Requirements
What you’ll need- 6–8 years of progressive experience in marketing, communications, integrated campaign management, or related fields.
- Demonstrated experience developing and executing multi-channel marketing strategies and campaigns.
- Experience managing complex projects and collaborating with diverse stakeholder groups.
- Strong understanding of audience strategy, content development, channel planning, and campaign measurement.
- Ability to translate complex subject matter into compelling, audience-centered marketing initiatives.
- Exceptional project management, communication, and relationship-building skills.
- Healthcare, nonprofit, advocacy, or mission-driven marketing experience preferred.
- Bachelor's degree required; advanced degree preferred.
Benefits
Comp & perks- Collaborative and supportive work environment
- Opportunities for personal and professional development
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Campaign DevelopmentContent DevelopmentChannel PlanningCampaign MeasurementMarketing Strategy Execution
Soft Skills
Communication SkillsRelationship-Building SkillsCollaboration SkillsProject Management Skills
Certifications
Bachelor's DegreeAdvanced Degree Preferred