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About the role
Key responsibilities & impact- Manage, traffic and implement campaigns across digital advertising channels, including but not limited to Meta, TikTok, Google, Bing and Snapchat
- Collaborate with Creative, International, Brand and Retail teams to execute seasonal campaigns and product launches on digital advertising channels
- Serve as primary digital marketing owner for all product launches, working cross-functionally with agency, product, PMO and creative teams
- Direct agency partner on day-to-day executional needs and inspire strategic and operational excellence
- Partner with department leadership and agency to improve paid media performance through regimented learning agenda
- Oversee both strategy and execution for our Project Cyclone and Sapphire creative workstreams
- Track and communicate product updates with the broader marketing team
- Manage the TikTok Shop program to grow GMV month-over-month
- Cross-share learnings and ideas with other team members to help drive results
Requirements
What you’ll need- 6+ years of digital marketing experience, with a preference for experience across Meta, Google, TikTok and other digital platforms
- Experience with Asana or similar project management tools
- Strong communications skills with ability to build trust within cross-functional relationships
- Self-motivated professional who will be as passionate about our rapidly growing business as the rest of our team
- Natural problem solver with intuition to operate autonomously
- Detail-oriented, highly motivated, self-starter with a passion for quality and organization
- Highly detailed and able to juggle multiple tasks
- Collaborative, resourceful, ability to learn quickly and adapt to an evolving atmosphere
- Excited to learn and grow within a fast-moving organization
Benefits
Comp & perks- 20 accrued vacation days per year
- 40 hours of paid sick leave annually
- 3 paid mental health days
- 9 paid holidays throughout the year
- Pet insurance
- Comprehensive life insurance, AD&D and long-term disability coverage
- Access to medical, dental, and vision insurance plans
- Employee Assistance Program
- Accident and critical illness plans
- Employee 401(k) plan and company match
- Monthly utility allowance
- Generous discount on products
- Wellness challenges promoting physical and mental well-being
- Paid parental leave
- Regular recognition initiatives
- One paid volunteer day per year
- Certified Great Place to Work
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
digital marketingcampaign managementpaid media performanceproduct launchesdigital advertisingproject management
Soft Skills
strong communicationtrust buildingself-motivatedproblem solvingdetail-orientedcollaborativeresourcefuladaptability
